Taylor Swift’s record label has finally explained why the country-turned-pop singer decided to pull her entire music catalogue from the Spotify streaming service. During the week of her release of her successful album 1989, Swift took down the single “Shake It Off,” along with all of her other music. Scott Borchetta, president of Swift’s label, Big Machine Label Group, has stated that removing her songs was a “big fist in the air” that he believes other big-name artists will likely follow.
In a radio interview with Nikki Sixx of Motley Crue, Borchetta explained that Swift and her label’s decision was never intended “to embarrass a fan.” He states, “If this fan went and purchased the record, CD, iTunes, wherever, and then their friends go, 'why did you pay for it? It's free on Spotify,' we're being completely disrespectful to that superfan.” Borchetta didn’t wrap up the talk without adding, “They have a very good player. It's a good service. And they're going to just have to change their ways on how they do business. If you're going to do an ad-supported free service, why would anybody pay for the premium service?” …show more content…
And I just don't agree with perpetuating the perception that music has no value and should be
In a radio interview with Nikki Sixx of Motley Crue, Borchetta explained that Swift and her label’s decision was never intended “to embarrass a fan.” He states, “If this fan went and purchased the record, CD, iTunes, wherever, and then their friends go, 'why did you pay for it? It's free on Spotify,' we're being completely disrespectful to that superfan.” Borchetta didn’t wrap up the talk without adding, “They have a very good player. It's a good service. And they're going to just have to change their ways on how they do business. If you're going to do an ad-supported free service, why would anybody pay for the premium service?” …show more content…
And I just don't agree with perpetuating the perception that music has no value and should be