2. Adaptability of company in the fast changing environment
3. Excellent integration with Corus which has more than 2000 metallurgists
4. Control over raw materials
5. Economies of scale
6. Strong backing of Tata brand name
7. Operations in 26 countries and a commercial presence in over 50 countries
Weakness 1. Operational efficiency are not as good as international leaders
2. Slightly lagging in technological front and innovations
3. High debt loads
4. High cost of energy
Opportunity 1. Newer technologies- The Corex process, The Hismelt process, Direct iron ore smelting
2. Higher pricing opportunities in foreign markets
3. Acquisition …show more content…
Aligning with the 2.9 million tonnes per annum brownfield expansion at Jamshedpur and greenfield expansion at Odisha, investments have been made in the supply chain logistics integrated with its downstream expansion initiatives.
The raw material used in steel making, accounting for 60-70% of the cost, poses a key risk as it may be subject to supply disruption and market price volatility. The Company maintains significant integration of raw materials for its Indian operations and strategic sourcing for the other regions. To achieve greater raw material security, Tata Steel is also pursuing various mining projects
To foster inclusive growth, Tata Steel encourages local buying, particularly from small entrepreneurs and Non Governmental Organisations, whose revenue flow benefits the local community and mainstreams disadvantaged …show more content…
Tata Steel Minerals Canada (TSMC) accepts social and environmental responsibility for its mining projects through: respectful and effective partnership with aboriginal nations
TQM
Total Quality Management
The Company has a strong culture of Total Quality Management (TQM) that is embedded in the organisation''s DNA. The continuous improvement programmes commence at the shop floor and spans across multiple organisational levels, with senior management personnel addressing more complex problems. TQM aligns the long and complex value chain spanning activities from mining to operations to marketing of steel products and services. The Company motivates innovative thinking through ''aspirational target setting'' In this approach, stretch targets are positioned as desired intentions as a driver for teams to collaborate and come up with innovative ideas to reach as close as possible to the aspirational target. Formal initiatives such as ''Kar Vijay Har Shikhar'' and
''Innovent'' facilitate the generation of innovative ideas through