Taco Bell: A Fast Food Restaurant In America

Improved Essays
The United States is the home of quick,delicious food! In America you can be no farther than fifteen miles from a fast food restaurant. So, it's good to have some variety right?
Taco Bell is one of the most well known "Mexican" fast food restaurants in the country. It wasn't always this way. Struggling to even open a restaurant to being such a popular one is quite an achievement.

The creator of Taco Bell, Glen Bell, didn’t start out with a restaurant known as Taco Bell. He started a business known as Bell’s Drive-In and Taco Tia in 1954. Eight years later he decided to retire from Bell’s Drive-In and sold the restaurant. With the money he made selling the restaurant, he bought a new one in Downey California. He called it Taco Bell. Just two years later in ,1964, Kermit Becky opened the first Taco Bell franchise in Torrance, California. Taco Bell opened its 100th restaurant in 1967.
…show more content…
Three years after the100th restaurant opened, over 325 restaurants had opened. Just in those three years. Eight years after that, Bell sold 868 restaurants to the Pepsi Company. Making him an official Pepsi sponsor. In between 1960-1970 the menu mostly stayed the same. Since Taco Bell Became a sponsor of Pepsi, the only new items on the menu were Pepsi drinks. During this time the logo also changed, it was no longer a man sleeping under a sombrero on top of a bell. “ After PepsiCo took over, it quickly came up with a cleaner concept: A bell placed over the company name.” (Jeff Wells, January 22nd

Related Documents

  • Decent Essays

    •Founded by Steve Ells. He attended the Culinary Institute of America and was a line cook. He took what he learned and founded the first Chipotle restaurant in 1993 in Denver, Colorado. •The initial idea behind the founding was that “food served fast didn’t have to be the fast food experience.” The goal was to combine features from the realm of fine dining with quick service.…

    • 184 Words
    • 1 Pages
    Decent Essays
  • Decent Essays

    Chick-fil-a is a well-known fast food chain that is mainly recognized for their fantastic customer service skills. Chick-fil-a caters to different types of customer’s when delivering marketing orientation techniques, which must satisfy a customer while still meeting company goals. For example, this fast food chain is not open on Sundays, which is a good thing for religious folks who are unable to be to work on a Sunday. Marketing orientation is the only orientation that focuses on both the consumer and producers.…

    • 290 Words
    • 2 Pages
    Decent Essays
  • Improved Essays

    Fast Food Nation Summary

    • 568 Words
    • 3 Pages

    The book “Fast Food Nation: The Dark Side of the All-American Meal” is written by Eric Schlosser. Eric Schlosser was born on August 17, 1959 and was born in Manhattan, New York City, New York. His education background consists of Princeton University, Oriel College and University of Oxford. This book grabbed my attention and was able to inform me about the cruel and unknown world of the fast-food industry. This book greatly relates to my own experience, I have seen most of this in news articles and movies in health class.…

    • 568 Words
    • 3 Pages
    Improved Essays
  • Improved Essays

    Fast Food Nation Summary

    • 770 Words
    • 4 Pages

    Ray Kroc, the man who bought McDonald’s from the original owners, tried to get the business inside of Disney parks. However, because the restaurant was not well known yet, Walt Disney declined the request. Other fast food restaurants supported various politicians to try to gain support from those politicians’ supporters. McDonald’s created play parks outside of their restaurants to draw more people to the business. Many of the fast food restaurants also started partnerships with schools so they could sell food during…

    • 770 Words
    • 4 Pages
    Improved Essays
  • Improved Essays

    It helped Chipotle grow to more than 500 restaurants. McDonalds later sold their share…

    • 202 Words
    • 1 Pages
    Improved Essays
  • Improved Essays

    Fast Food Nation Summary

    • 611 Words
    • 3 Pages

    This paper analyzes Fast Food Nation by Eric Schlosser. There are five topics that will be analyzed throughout the paper: the first is technological changes, the second is immigration and labor, the third is suburbanization, the fourth is diet and health, the fifth is marketing. The new American dream will be discussed. This paper is about how World War Two introduced a new era of national prosperity and redefined the American Dream and the ideal American once again. Technological change is when a process or product is improved to get better.…

    • 611 Words
    • 3 Pages
    Improved Essays
  • Improved Essays

    In the article “We Are What We Eat: We Are a Nation of Immigrants!” by David Rosengarten, he discusses the distinct influences and development of cuisine in the United States. Over many years, food has changed the national diet in America. Food has changed because of the immigrants coming to America in the past. Americans have adopted and adapted these different cuisines and it “has sparked a richness and diversity in the fare on America’s dinner tables and in its restaurants” (Rosengarten 216).…

    • 509 Words
    • 3 Pages
    Improved Essays
  • Improved Essays

    Child Obesity Satire

    • 906 Words
    • 4 Pages

    Child Obesity America is declared as one of the fattest countries in the world. With food being advertised everywhere one looks, there 's no wonder why it 's filled with thousands of obese adults. There’s an endless supply of fast-food restaurants such as Mcdonald’s, Burger King, Jack in the Box, Carl 's Jr. and Wendy’s, which all provide an easier unhealthy alternative to making food at home. Being obese or overweight in America is something that has become the norm.…

    • 906 Words
    • 4 Pages
    Improved Essays
  • Improved Essays

    Over the course of time, Americans were getting fatter and vulnerable to more diseases. Americans eating habits changed. They chose meats and fatty foods, instead of food that contain nutrients, minerals, and vitamins we needed. While America grew, so did the people living there. Fast-Foods were growing nationwide and were cheaper, quicker, and easier to buy.…

    • 909 Words
    • 4 Pages
    Improved Essays
  • Improved Essays

    My First Day In America

    • 739 Words
    • 3 Pages

    I can still remember the first day of school. Not the normal first day of school when your mom guides you to your kindergarten classroom, but the first day of school in America. A wave of terror overcame every nerve in my body and my face tensed up as I strutted across the front of my English class. At the time, I was at El Paso Community College and more nervous and anxious now than I was a few months ago when my family first made the move from Juarez, Mexico, to El Paso. I wasn’t completely new to the area or the American way of living since I was born in El Paso, but moved to Mexico shortly after birth.…

    • 739 Words
    • 3 Pages
    Improved Essays
  • Great Essays

    Wendys Swot Analysis

    • 1401 Words
    • 6 Pages

    Wendy’s have grown since then to become one of the World’s International known fast food restaurants. As of 2011 Wendy’s became a publicly traded company. Wendy’s have found a way to bring good healthier variety of food to the fast food industry. Wendy’s current revenue of 2,061.1, million, and employing well over, 45,000 people worldwide. Wendy’s have more than 6,515 locations worldwide.…

    • 1401 Words
    • 6 Pages
    Great Essays
  • Great Essays

    Yum ! Case Study

    • 3911 Words
    • 16 Pages

    1.0 Identification of Symptoms Yum! Brand or Yum! is an American fast food company that operates licensed brands such as KFC, Pizza Hut and Taco Bell. Yum! Brand International and China had increased rapidly due to aggressive store expansion programme and cost-cutting drive.…

    • 3911 Words
    • 16 Pages
    Great Essays
  • Improved Essays

    In, "Planet Taco: A Global History of Mexican Food," student of history and creator Jeffrey M. Pilcher contends that globalization has been inconvenient, and extended Mexican sustenance. Pilcher claims that the nearness of worldwide impact of America has taken away the true Mexican cooking from their nation. Pilcher encountered how Taco Bell had the distinctive varieties direct. He went to this well known fast-food chain to complexity it, to a nearby taco truck to see which one was really fast food. The taco truck had new vegetables, they made his request directly before him, and it took around two minutes to get his sustenance.…

    • 868 Words
    • 4 Pages
    Improved Essays
  • Superior Essays

    Why Is Pepsi So Popular

    • 1299 Words
    • 5 Pages

    There is nothing more refreshing than drinking an ice-cold can of Pepsi on a hot and sizzling summer day. For over a hundred years, people have been drinking Pepsi. Pepsi-Cola, as it is officially called, was created back in 1898 in New Bern, North Carolina by pharmacist Caleb Bradham. It became so popular in his drug store that he started the official Pepsi-Cola Company in 1902. Today, it is sold and drunken in over 200 countries (Reynolds).…

    • 1299 Words
    • 5 Pages
    Superior Essays
  • Improved Essays

    Design Document Introduction: The document illustrates about Burrito Brothers restaurant program problem description, design details, implementation details and the architecture of the program. Methodology section covers problem description, considerations and limitations. Design section covers program architecture and finally results and test section covers results and unit testing.…

    • 816 Words
    • 4 Pages
    Improved Essays