Swot Analysis Of Td Ameritrade

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[the-bottom-line]
TD Ameritrade isn't the best in the industry in one particular function or another; however they are a solid company who understands what their customers need to succeed. Additionally, they know how to work with veteran traders and novices alike, while offering a multitude of tools for every type of investing need.
We have provided you with quite a bit of information in this TD Ameritrade review; therefore, we would like to take a moment to summarize everything we've discussed, the good and the bad.
The Good
• TD Ameritrade has some fantastic support options, which includes 24-7 phone and email support, a live chat feature, fax, mail and over 100 local branches for one-on-one assistance.
• They offer a multitude of powerful trading
…show more content…
However, they do have one government action against them, which has since been resolved.
• TD Ameritrade's website is great, with one exception and that is the fact that they don't have a the hover feature enabled on their main navigation menu causing their website visitors to have to click on each tab to find out what's on any given page. This is time-consuming and unnecessary and hopefully something they will correct in the near future.
• Their customer service is poor and many customers complain that their employees are overbearing when it comes to advice on investments or trading. This is something they should correct immediately; otherwise, their current customers might opt to take their investments elsewhere. When you're talking about peoples' money, you want team members who can show compassion and offer honest, trustworthy support, without bullying.
• TD Ameritrade's stock commissions and broker-assisted trade fees are much higher than their competitors; however, you do receive access to their premium research, data, analysis and multi-platform trading features at no additional

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