SWOT Analysis
Strengths
Positive internal factors a company can draw on to accomplish its mission, goals, and objectives.
A strong financial condition; ample financial resources to grow the business.
Strong brand name image/company reputation.
Economy of scale and/or learning and experience curve advantages over rivals.
What to look for in Identifying Company’s Strengths
Proprietary technology/superior technological skills/important patents.
Cost advantages over rivals.
Product innovation capabilities.
Proven capabilities in improving production processes.
Good supply chain management capabilities.
Good customer service capabilities.
Better product quality relative to rivals.
Wide geographic coverage …show more content…
The dealers are always trying to sell the PEL appliance to the customers because they know there are high margin in the PEL products. They can get more money after selling the PEL products. The management of PEL also provides more incentives to their dealers than their competitors
PEL provides free customer service for one year to its customers. So the customers always buy the PEL products due to its free service and it becomes loyal customer for the PEL.
It is another strong point that PEL is a market leader in WRAC. The window room air conditioner is more demanded by the customers than its competitor's air conditioners because it has more durability in operating systems and cools the room in few minutes. PEL always strives to provide the innovative features in WRAC. PEL air conditioner is cheaper and has a higher quality than others WRAC. That's why customers always purchase the PEL window air conditioner. In Pakistan the PEL is almost leader in power division. Almost all power division are provided by PEL to …show more content…
Due to lack of product Range, Company cannot earn more profit because consumers have high demand of these products and they say that if company is investing in these products then we can keep all PEL items and we never need to keep other's company products. Sometimes PEL faces the financial problems because its stocks are so much piled up in the stores that create the problem of cash flow because when the stocks are not sold and the production is in process for 24 hours a day than the company faces such
Strengths
Positive internal factors a company can draw on to accomplish its mission, goals, and objectives.
A strong financial condition; ample financial resources to grow the business.
Strong brand name image/company reputation.
Economy of scale and/or learning and experience curve advantages over rivals.
What to look for in Identifying Company’s Strengths
Proprietary technology/superior technological skills/important patents.
Cost advantages over rivals.
Product innovation capabilities.
Proven capabilities in improving production processes.
Good supply chain management capabilities.
Good customer service capabilities.
Better product quality relative to rivals.
Wide geographic coverage …show more content…
The dealers are always trying to sell the PEL appliance to the customers because they know there are high margin in the PEL products. They can get more money after selling the PEL products. The management of PEL also provides more incentives to their dealers than their competitors
PEL provides free customer service for one year to its customers. So the customers always buy the PEL products due to its free service and it becomes loyal customer for the PEL.
It is another strong point that PEL is a market leader in WRAC. The window room air conditioner is more demanded by the customers than its competitor's air conditioners because it has more durability in operating systems and cools the room in few minutes. PEL always strives to provide the innovative features in WRAC. PEL air conditioner is cheaper and has a higher quality than others WRAC. That's why customers always purchase the PEL window air conditioner. In Pakistan the PEL is almost leader in power division. Almost all power division are provided by PEL to …show more content…
Due to lack of product Range, Company cannot earn more profit because consumers have high demand of these products and they say that if company is investing in these products then we can keep all PEL items and we never need to keep other's company products. Sometimes PEL faces the financial problems because its stocks are so much piled up in the stores that create the problem of cash flow because when the stocks are not sold and the production is in process for 24 hours a day than the company faces such