Lindenwood Case Study Business Management

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Lindenwood University’s Business Management Class has been involved with a fundraising project in which all classmates will participate at the end of the course. Each classmate has played a key role in planning and organizing the event. Certain classmates have taken a leadership role to ensure the event stays on track. Yet, after being made aware of their competitors, the group was forced to reevaluate their plan. As a group, they set forth the goals to work towards. In the planning phase of management, the goal is to set or decide the specific actions to achieve the task present. The management class individually came up with ideas of what fundraising events they thought the class could participate in as well as what charity the funds would benefit. Then as a group, they debated the pros and cons of each event and charity. In the end, due to time constraints, construction, and …show more content…
The organizing phase of management requires getting all the available resources together to accomplish the goal. A few classmates called on various halls around town to secure a location and date for the event. However, it was who Jim found a location for free and the date that fit in with everyone’s schedule. Once the hall and date were secured, and the charity was contacted, a donation letter was created with approval from the GYSSD. This letter would assist team members in getting silent auction items from businesses for the event.
As it sometimes happens, a contingency plan must be put in place. A contingency plan is an alternate plan for when the original plan did not go as expected. Unfortunately, the group has had to come up with an alternate plan with regards to the Emcee. The original Emcee, after finding out additional information about him, was not appropriate for the class or the charity. The class had to reevaluate and is working on finding a replacement

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