1. Analytical tools required for analysis (a) SWOT of GE in Australia (1) Strength- an English speaking country that has many diversifications such as language, culture, and backgrounds which are very similar to the United States. Since Australia is a country that is becoming more developed, it is a good situation for upcoming or startup companies to expand or begin their business there. This can give the company and their owners a competitive advantage because they are now the first movers. Another strength is that Australia is surrounded by water and therefore goods will be easier to import and export from country to country. This gives the company a great advantage because they will sell their product and be able to move their product faster than a company that is in a country that has no waterways. (2) Weakness- a big weakness for GE moving to Australia is that they will now have to find exporters that are based there to ship their products to either via direct or indirect exports. In the United States, General Electric has all of their manufacturers and movers set up. With the move to Australia, they would have to start from scratch with their work and shipping process. Since GE is moving products from country to country, they may face tariff barriers and due to this, the exportation of good’s price could …show more content…
One cost is a big deal in their corporation because they want to gain the biggest profit margin that they are able to gain. They want to build the best products at the lowest cost and then be able to sell their products to make the biggest profit they can. General Electric’s goal is not to cheat the people who buy their products, but be able to make a big enough profit to pay for all of their outgoing costs and still be able to put away some money. GE does this by building better, more efficient appliances than other companies and sell them at a higher