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Swot Analysis Of Baby Boomer Bonanza

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This is a long page with multiple extracts illustrating a confusing number of perspective's and developments. This overview aims to provide focus by putting it within a broad overall context.

From a community service to a market
Retirement villages like health care and nursing homes were once the province of not for profit community operators. They had a very different approach to caring for the elderly. They concentrated on serving the needy but provided services to the wealthy to supplement this.

Largely as a consequence of government policy care by the community has been turned into a marketplace with market listed and private for profit operators dominating the thinking in the sector. Not only has the pattern of operation changed but the for profit sector has increased its stake from 25% of the sector to 50%. …show more content…
The potential profits from wealthy baby boomers has driven the enthusiasm and the rhetoric. Whether the enthusiastic view of this generation is valid, or whether their marketing will ensure that the luxurious lifestyle they promote is what aging baby boomers will embrace remains to be

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