Swot Analysis : A Swot Essay

989 Words Oct 14th, 2016 4 Pages
SWOT Analysis is a simple but useful framework for analyzing your organization 's strengths and weaknesses, and the opportunities and threats that the company face. It helps you focus on your strengths, minimizes threats, and take the greatest possible advantage of opportunities available to you. It will give you the tools to ward off possible threats from external sources. It can be used to "kick off" strategy formulation, or in a more sophisticated way as a serious strategy tool. You can also use it to get an understanding of your competitors, which can give you the insights you need to craft a coherent and successful competitive position. Generating a SWOT analysis whether it is for a current company situation or an up and coming project, raises the question: does the analysis give accurate and informative points to go further with the project or should the analysis be revamped. While we already know that a SWOT analysis is beneficial to aid a company to move forward, we can also assume that a SWOT Analysis is not completed properly. In order to make sure the company is generating a proper SWOT Analysis, knowledgeable and a broad range of skilled people will be involved in stating the points for the four areas. For a SWOT analysis to be functional for its purpose, it must reflect facts and not be open to impressions and subjections. A SWOT analysis is to incorporate into the strategic planning model. It is not a viable stand-alone tool but part of…

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