Halloween may be a sugar-filled bonanza for youngsters – according to the National Retail Federation, Americans spend an eye-popping $2.2 billion on Halloween candy each year – but an inventive brother-and-sister-in-law duo have created a new way to encourage kids to give up some of their candy stash in favor of treats less likely to lead to a painful visit to the dentist’s chair.
The Switch Witch, created by Massachusetts ice cream shop owner Rob Bouley and his sister-in-law Lara[?], is an attractive doll that children are invited to host in their homes throughout October – as the book that accompanies each Switch Witch explains, young Switch Witches say goodbye to their parents at the beginning of the month for an extended sleepover with your child, and if that child is kind to their Switch Witch, on Halloween …show more content…
Once their job is done, the Switch Witch then flies back to its family – only to return next October, of course.
The Switch Witch has already been featured on Yahoo.com, and on October 23, 2015 the inventors of the Switch Witch will showcase their unique idea on ABC’s venture capital hit “Shark Tank.”
As a parent to a candy-mad son myself, I think this is a great way to reduce the number of sweets my child gobbles in the days after Halloween and reward him for his healthy choice to “switch” by choosing a gift that will have lasting value for him. If you’re so inclined, you can even tell your children that the Switch Witch is reporting on them (much like one of the inspirations for the doll, that sneaky Christmas-snitch the Elf on the Shelf) and watching them for good behavior in the lead-up to Halloween… hey, why not add some fringe
The Switch Witch, created by Massachusetts ice cream shop owner Rob Bouley and his sister-in-law Lara[?], is an attractive doll that children are invited to host in their homes throughout October – as the book that accompanies each Switch Witch explains, young Switch Witches say goodbye to their parents at the beginning of the month for an extended sleepover with your child, and if that child is kind to their Switch Witch, on Halloween …show more content…
Once their job is done, the Switch Witch then flies back to its family – only to return next October, of course.
The Switch Witch has already been featured on Yahoo.com, and on October 23, 2015 the inventors of the Switch Witch will showcase their unique idea on ABC’s venture capital hit “Shark Tank.”
As a parent to a candy-mad son myself, I think this is a great way to reduce the number of sweets my child gobbles in the days after Halloween and reward him for his healthy choice to “switch” by choosing a gift that will have lasting value for him. If you’re so inclined, you can even tell your children that the Switch Witch is reporting on them (much like one of the inspirations for the doll, that sneaky Christmas-snitch the Elf on the Shelf) and watching them for good behavior in the lead-up to Halloween… hey, why not add some fringe