Michel Taussing in The Devil and Commodity Fetishism views the peasant’s opposition in South America against the market production as the confrontation between use-value and exchange value production systems. Peasants in the rural areas of Bolivia and Colombia believe that becoming a labor for production is same as making the deal with the devil, “the contract that is said to have baneful consequences for capital and human life”: the land might become barren and the person entering the contract might die in pain. The author argues that the emergence and persistence of the devil beliefs indicate that “the culture of neophyte proletarians is antagonistic to the process of commodity formation.” While trying to identify the reasons for the peasants’
