Bernard Roth is a man who has lived life to the fullest. He’s a well-respected professor at the Stanford D School and is a coveted speaker at conventions nationwide. He is a man of very strong principle, and he explains some of his values in his book, The Achievement Habit. Roth believes “Reasons are B.S.”, so much so that he made it the title of the second chapter of his book. Although I don’t completely agree with him, Roth’s use of Aristotle’s Rhetorical Triangle; ethos, pathos, and logos, clearly explains why he believes Reasons are B.S.
Ethos is the ability of the author to convey their credibility and make the reader trust the information, and Roth is a master of it. Roth tells a story in the beginning of chapter …show more content…
Roth gives readers and exercise to do with a partner called “a goooooood reason.” Basically all that happens is one partner gives off a common reason for a behavior and the other partner sarcastically says back “that’s a goooooooooood reason.” The exercise doesn’t really accomplish much, but when Roth explains how he applies it to life it makes sense. Roth has a son that was born with Cerebral Palsy, so naturally movements and simple tasks are exponentially harder. One day at the dinner table Roth’s wife reprimanded their son over not using proper dinner etiquette and their son got mad and said, “I can’t help it! I was born this way.” Although this is true Roth says this is still a goooooood reason. Roth uses sympathy, pity, and personal pride to convey his message. Basically, if he doesn’t let his handicapped son off the hook for not cutting his food with a fork, why should the reader let themselves off the hook for anything. It doesn’t matter the reason, because Reasons are B.S.
Logos is the ability of the author to explain their argument using logic, and he does this equally as well as the other two aspects of Aristotle’s Rhetorical Triangle. Roth’s argument is very logical. All he is really saying is if a reader wants something bad enough no excuse or reason should prevent them from their own success. “Reasons