Summary Of Growing Up Mobile

Improved Essays
The article “Growing up Mobile” by Conor Dougherty, who puts up a claim that teenagers are being under a keen focus on the social media, the social media knows their audience well. There has been a tremendous technology shift in the previous decades, the two generations before knowing digital technology very well, and now is the age of smartphones.
The article revolves around the Wishbone app and its marketing executive Ms. Kocar who goes around the teenage public places to get their feedback. Every social media platform looks for a stable position in an international market, improving themselves accordingly the teenage consumer demand. In the year 2016, the app industry in the United States estimates to spend almost $30 billion in advertising.

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