History of Coca-Cola Coca Cola was first found back in 1886 by a person name John Pemberton (pharmacist). During the American Civil War, Many have addicted to morphine. So John decided to start a quest to find a substitute for the problematic drug. Ever since, *Coke = Coca-Cola was born there is no name for it. The word “Coca-Cola” was invented by Frank Mason Robinson ( John.P Accountant ).John Pemberton claimed that Coke could cured many diseases such as : morphine addiction, indigestion, nerve disorders, headaches, and impotence…so on. During the First year, Coca-Cola average sales was 9 glasses per day. The result was pretty good. In 1888s, John.P sold the Coca-Cola secret Formula to a business man name Asa Griggs Candler. Sooner or later,
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Coca-Cola mission: “To refresh the world…To inspire moments of optimism and happiness…To create value and make a difference.” Coca-Cola Vision: - People : Be a great place to work where people are inspired to be the best they can.- Portfolio : Bring to the world a portfolio of quality beverage brands that anticipate and satisfy people’s desires and needs- Partners : Nurture a winning network of customers and suppliers, together we create mutual, enduring value.- Profit : Maximize long-term return to shareowners while being mindful of our overall responsibilities- Productivity : Be a highly effective, lean and fast-moving organization. Corporate Social Responsibility Corporate Social Responsibility (CSR) is the growing and continuing commitment by an enterprise or business to behave ethically and contribute to economic development while improving the quality of life and the workforce of their families as well as of the local community and society at large. In 2011, Coca-Cola launched their sustainability plan.-‘Deliver for Today, Inspire for …show more content…
Sustainable Sourcing – sustainably source 100% of agricultural ingredients Wellbeing – Promote wellbeing by reducing calories across portfolio by 10% and enabling three million people to be active. Community – To make a positive difference in communities, work with local partners and support the active involvement of employees. Workplace – Attract, develop and motivate a highly talented and diverse workforce within a safe and healthy workplace.In 2013 the sustainability report of Coca-Cola that comprises the details of CSR programs and initiatives engaged by the company. Coca-Cola aims to give back at least 1% of it’s annual income for charitable causes annually. Education 17% , Environment 25% , Community 28% , health initiatives 3% , humanitarian disaster relief 3% , in-kind 8% , active healthy living 16%. Starting from 2016 onwards, Coca-Cola intend to focus it’s efforts on key areas which is in Water, Arigulture and Recycling. As for the future 2020, Coca-Cola’s goal is to try to give back as much more than they take. This idea is to divided into three main areas : women , water and wellbeing. Woman : 5by20 = empower five million women entrepreneurs by
Coca-Cola mission: “To refresh the world…To inspire moments of optimism and happiness…To create value and make a difference.” Coca-Cola Vision: - People : Be a great place to work where people are inspired to be the best they can.- Portfolio : Bring to the world a portfolio of quality beverage brands that anticipate and satisfy people’s desires and needs- Partners : Nurture a winning network of customers and suppliers, together we create mutual, enduring value.- Profit : Maximize long-term return to shareowners while being mindful of our overall responsibilities- Productivity : Be a highly effective, lean and fast-moving organization. Corporate Social Responsibility Corporate Social Responsibility (CSR) is the growing and continuing commitment by an enterprise or business to behave ethically and contribute to economic development while improving the quality of life and the workforce of their families as well as of the local community and society at large. In 2011, Coca-Cola launched their sustainability plan.-‘Deliver for Today, Inspire for …show more content…
Sustainable Sourcing – sustainably source 100% of agricultural ingredients Wellbeing – Promote wellbeing by reducing calories across portfolio by 10% and enabling three million people to be active. Community – To make a positive difference in communities, work with local partners and support the active involvement of employees. Workplace – Attract, develop and motivate a highly talented and diverse workforce within a safe and healthy workplace.In 2013 the sustainability report of Coca-Cola that comprises the details of CSR programs and initiatives engaged by the company. Coca-Cola aims to give back at least 1% of it’s annual income for charitable causes annually. Education 17% , Environment 25% , Community 28% , health initiatives 3% , humanitarian disaster relief 3% , in-kind 8% , active healthy living 16%. Starting from 2016 onwards, Coca-Cola intend to focus it’s efforts on key areas which is in Water, Arigulture and Recycling. As for the future 2020, Coca-Cola’s goal is to try to give back as much more than they take. This idea is to divided into three main areas : women , water and wellbeing. Woman : 5by20 = empower five million women entrepreneurs by