In the “All My Life” description by John Freyer, he used a combination of both objective and subjective description. Freyer chose an out of the box writing style using minimal objective details and subjective details to create short stories for his listings. Freyer lists simple facts about the items for example the Sugar Hill Gang album, “Chic's Good Times was on still on the Charts in 1979”. The simple fact describes how popular the album had been even after its creation. On the other hand, his subjective material creates a vivid picture for buyers to relate to. Freyer uses many nostalgic details, “This is it... Some say that this record was the birth of Hip Hop,” and “I remember when I was a kid in Syracuse that the SU radio station used to play rap records in the early 80's.” He posts a single basic stock photo of each item to the left of each description. Freyer is trying to make an emotional connection
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The author chooses to only use objective descriptions and details when referring to their copy of the vinyl. Facts such as “in good condition”, “plays fine” and “sleeve shows shelf wear and age” all state facts about the physical condition of the record. The author also states they are “not a professional collector, so I cannot grade them” referring to the grading process followed by professional record shops. In no way does the seller try to make an emotional connection with prospective buyers. The ad posts a single photo of the actual vinyl record inside its sleeve, sitting atop a wooden desk in front of a forest green painted wall with white trim. By placing this single image at the top of the listing, and much larger than the description the author is trying to market his or her product to a more visual based consumer rather than to draw the buyer’s attention through an entertaining
The author chooses to only use objective descriptions and details when referring to their copy of the vinyl. Facts such as “in good condition”, “plays fine” and “sleeve shows shelf wear and age” all state facts about the physical condition of the record. The author also states they are “not a professional collector, so I cannot grade them” referring to the grading process followed by professional record shops. In no way does the seller try to make an emotional connection with prospective buyers. The ad posts a single photo of the actual vinyl record inside its sleeve, sitting atop a wooden desk in front of a forest green painted wall with white trim. By placing this single image at the top of the listing, and much larger than the description the author is trying to market his or her product to a more visual based consumer rather than to draw the buyer’s attention through an entertaining