They are nothing without us, yet they have turned out to be so powerful because of us. Blackmore writes “-jumping from brain to brain, likened them to parasites infecting the host...and showed how mutually assisting memes will gang together in groups just as genes do” (36). In this case of capitalism, it has jumped from person to person because we are allowing it to. Blackmore states that “- their only interest is their own replication; all they want is to be passed on to the next generation” (38). Memes use us to serve their purpose. Blackmore’s concept of how memes are spread could be related to Hochschild’s description of how efficiency is spread. Hochschild states that “This efficiency seeking is transferred from man to woman, from workplace to home, and from adult to child” (184). Efficiency like time is essentially part of the “mutually assisting memes” and “gang together” with capitalism and is spread from person to person. Just like how memes spread from person to person, the “efficiency seeking” that Hochschild references spreads from workplace to home, and from adult to child. “Efficiency seeking” as stated by Hochschild simply means to seek out what is most effective for you and if you are seeking efficiency you may not care with what matters to you the most such as family, but what is more effective to you
They are nothing without us, yet they have turned out to be so powerful because of us. Blackmore writes “-jumping from brain to brain, likened them to parasites infecting the host...and showed how mutually assisting memes will gang together in groups just as genes do” (36). In this case of capitalism, it has jumped from person to person because we are allowing it to. Blackmore states that “- their only interest is their own replication; all they want is to be passed on to the next generation” (38). Memes use us to serve their purpose. Blackmore’s concept of how memes are spread could be related to Hochschild’s description of how efficiency is spread. Hochschild states that “This efficiency seeking is transferred from man to woman, from workplace to home, and from adult to child” (184). Efficiency like time is essentially part of the “mutually assisting memes” and “gang together” with capitalism and is spread from person to person. Just like how memes spread from person to person, the “efficiency seeking” that Hochschild references spreads from workplace to home, and from adult to child. “Efficiency seeking” as stated by Hochschild simply means to seek out what is most effective for you and if you are seeking efficiency you may not care with what matters to you the most such as family, but what is more effective to you