Stock Car Racing Research Paper

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Stock car racing, based solely on total spectator audience is the most popular team sport. The National Association for Stock Car Auto Racing (NASCAR) is the largest of all the stock car racing groups and just celebrated its 60th year. The season runs from February to November and is called the Sprint Cup Series. Latest numbers display that NASCAR attracts over 3.5 million fans to its races and another 218 million watched them on television. NASCAR is a marketing powerhouse, ranking it amongst the top sporting leagues. Coca Cola Company and Nationwide Insurance are two of the companies that take advantage of NASCAR’S popularity. Stock cars, also known as “200 mile-per-hour billboards” are driven by fan favorites such as Jeff Gordon and Dale …show more content…
Known as one of the best in the business, Evernham is responsible for over a group of 120 technicians and mechanics. He is in charge of the annual budget and giving Gordon a racing advantage. His belief in “team IQ” is the foundation of the Rainbow Warriors. Team IQ states that “none of us is as smart as all of us”. Evernham’s devotion to preparation, teamwork, and stategizing have been widely accepted and practiced by other successful crew chiefs and organizations. Organizations such as United Airlines send their employees to Pit Instruction and training. Here they learn how to work under pressure while meeting goals of teamwork. Furthermore they learn to replace practices that result in delays, a thing that NASCAR avoids to stay …show more content…
A role is a set of expectations for a team member or person in a job (Schermerhorn, Osborn, Uhl-Bien, & Hunt, 2012). Evernham’s role is well defined, he is responsible for a group of over 120 technicians and mechanics. He is also responsible for supplying Gordon with the best equipment and information to win races. Crew member are responsible for keeping Gordon competitive, which is accomplished by quicker pit stops and vehicle maintenance. Some crew members are called upon to motivate others. Crew member roles vary greatly, but it is their cohesiveness and their understanding of roles which makes them

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