Prior To The 70s: Movie Analysis

Before taking a course in film history, movies were simply a source of entertainment, with only the most beloved being analyzed. Not only this, but films that were made prior to the 70s were almost always avoided. Through the course however, I was able to gain a deeper appreciation for older films, as well as the knowledge that the analysis of films can make a simple okay movie into one that I wouldn 't mind viewing again. The course has also taught me about the ups and downs of the film industry throughout the world, giving me a sense of where we have come from and where we might be going. In 2013, there was an article published that discusses the views of Steven Spielberg and George Lucas on the future of the film industry. In it, the author of the article explains that Steven Spielberg predicted that "an 'implosion ' in the film industry is inevitable" and will result from "a half dozen or so $250 million movies flop[ing] at the box office" (Bond). While input from a well known director is something to take notice of as they know the workings or the industry better than someone who simply watches the films, this prediction doesn 't seem likely to me. While we have seen big budget movies take …show more content…
In the case of The Lone Ranger (2013), we have a film whose story and characters were rather unknown to a bulk of the film goers, and a genre, western, that hasn 't been known to be a sure bet at the box office for some time. The other big issue is the marketing of such films. Often times good films fail at the box office because they had poor marketing. Tomorrowland (2015) was a film that I saw trailers for, but never got interested in because the trailers left the viewer confused about what the movie was even about. Yet, the Japanese trailer for the same movie actually seemed