Rhetorical Devices In Steve Paul Job's Speech

Steve Paul Jobs was a man, who despite his many hardships since birth, had a very successful life. Jobs’ parents were not permitted to marry due to his maternal grandfather’s restrictions. Because of the restrictions, along with the stigma of single mothers, Jobs was put up for adoption. After some slight complications with the process, eventually Jobs was adopted by Paul and Clara Jobs who loved and cared for him up until their deaths. They provided for their son at all costs, including moving houses so Jobs could go to a better school. Although Jobs had a stable and loving home life, he still had trouble fitting in throughout his childhood. He was bored in his school and spent a lot time with his father, Paul, who taught him how to take apart …show more content…
His use of ethos successfully makes himself seem more down-to-earth than the average wealthy business owner. Since he is more relatable to his audience, his words and advice appear more valuable to them. Jobs overcoming the challenges which lead to a huge success inspire his listeners more than advice from a business owner who never had any major struggles. Whenever Jobs uses repetition, it allows his listeners to easily locate the most important pieces of advice in his speeches or interviews. He appears to always be teaching directly or sharing his experiences which indirectly teach his listeners as well. Because of this, he wants some “lessons” to especially stick out to his audience. Jobs only wants the best for everyone that is willing to listen to him and learn from his mistakes. Lastly, Jobs uses analogies to make his technological advances all the easier to grasp for an average person since “effective rhetoric need not always be fancy rhetoric. Indeed, the opposite is often the case” (Leith 55). This shows that he is aware his audience might not have the vocabulary he has, but he still wants to share all of his findings and inventions with the everyday