His distinctive characteristics were his enthusiasm his persuasiveness and convincing personality that set a role model and stood out as a leader. These features correspond to a transformational leadership; how a leader influences or affects his followers (Bass, 1985). According to (Burn1978) leadership must be based on the purpose and core objective of the company. Through this Steve Jobs was able to acquire determination, higher productivity and selflessness from his employees. Steve Jobs quoted “stay hungry, stay fooling”, that intended to say to have an open mind-set being versatile and ready to grasp an opportunity that would lead to even more new doors of opportunities. His way of motivating employee was more democratic while they lacked in autonomy. In comparison Tim Cook was more vigorous leader while he emphasizes in sectors Steve Jobs had miss out. For instance effort put on building strong relationship with internal and external stakeholders which would benefit in long term. However transformational leadership may have conflicts with the working mind set because ‘employee values task accomplishment rather than the process of work’ (Qumer, 2009). This may cause in the loss of direction and cause negative influence to the surrounding. Also transformational leaders are a leader centric system so the absence of the leader may …show more content…
Leading and motivating is an easier process when the organizational structure of Apple is comparatively flat and consists of very few levels of management. They follow division of work as Steve Jobs gives freedom to their employees to explore around work according to expertise and bring in creativity to work. This way the process for communication and decision making is faster and easier as well as the back and forth coordination with different hierarchy levels are increased. Such organizational structure enables effectiveness in terms of innovation and empowerment of employees (Henri Fayol, 1949). The flexibility in leadership also allows decentralization in decision making process and a feel of equality among employees. This in turn motivates employees who seek for flexibility and comfort for a long term more than giving incentives to fulfill temporary belonging needs. Under Steve job’s leadership Apple also attained a functional structure allowing employees to work in groups according to expertise and experience. They are able to execute a specialized set of tasks which again increases efficiency and less-burden and workload to the employees. However the probability is high that this may cause isolation of groups because of lack of interaction and