Stereotypes Influenced By The Media

Choi (2010:392) argues that people generally shape national images based on information given by the media. He reinforces that the image of a country is to a certain extent created and influenced by media coverage. Smith (as cited in Choi, 2010) further states that in framing and creating the national image of a country, the media usually use “catch phrases, pictures, special words, and metaphors.’’ Saleem (2007:136) agrees that the “image of a country” in the media is analysed through the language used by media, such as words, phrases, metaphors, sentences, and adjectives (Saleem 2007:136).
Citing Alexander and Levin (Li and Chitty 2009:2) argue that “the images or stereotypes that a nation has of another depend on three structural features