Steph Curry’s commercial contains background music, lights, and children. The background music captures the audience’s attention because the beat and tempo is catchy it is the type of music that makes a person want to sing or dance. In contrast to LeBron’s commercial where the beat and dynamic of the overall presentation is serious. Both advertisements contain pathos appeal towards the consumers due to the presentation and the company’s choice in who they wanted to endorse and wanted to be featured as the face of the commercial. In Under Armour commercial children are presented which would allow the connection to be made to other children. In contrast to the Nike commercial which just portrays LeBron James as standing alone. The color scheme of the Under Armour commercial is bright and attention grabbing while the Nike is straightforward and
Steph Curry’s commercial contains background music, lights, and children. The background music captures the audience’s attention because the beat and tempo is catchy it is the type of music that makes a person want to sing or dance. In contrast to LeBron’s commercial where the beat and dynamic of the overall presentation is serious. Both advertisements contain pathos appeal towards the consumers due to the presentation and the company’s choice in who they wanted to endorse and wanted to be featured as the face of the commercial. In Under Armour commercial children are presented which would allow the connection to be made to other children. In contrast to the Nike commercial which just portrays LeBron James as standing alone. The color scheme of the Under Armour commercial is bright and attention grabbing while the Nike is straightforward and