Specsavers Marketing Strategy
"To be the best value optometrists anywhere in New Zealand, satisfying personal eye care needs at affordable prices, simply, clearly and consistently. Put simply, we will bring fashionable and affordable eye care to all Kiwis” ("Specsavers In New Zealand | Specsavers Optometrists | Specsavers New Zealand")
"Have Quality Eyewear To Suit Every Budget"
("Specsavers Optometrists - Eye Tests, Glasses, Contact Lenses | Specsavers New Zealand")