Group Theory: The Importance Of Group Influence In Social Psychology

Individuals make decisions on a daily basis, and many are made individually or in a group setting. Also, some group decision is relatively insignificant; however, other decision made can serve a highly crucial function. Hence, group influence is an interesting and fundamental area of study in social psychology. It involves a broad range of a challenging phenomenon regarding the influence of the group an individual belongs to or the individual impact on then group members. An important activity that occurs within a group setting is decision-making, the challenges involved in representing group behavior and the complexity of decision-making domain. In social psychology, group polarization refers to the phenomenon essential in a group situation …show more content…
According to Irvin (), groupthink transpires when the members of a group are determined to reach an agreement regarding a decision that they fail to assess critically the probable flaws inherent in their decision or their failure to consider alternative courses of action. Also, various factors that increase the likelihood of groupthink include a high degree of social cohesion, the biased group leader who promotes a specific group decision and decision outcome. Hence, awareness of groupthink is crucial in an organization, and this can be identified with the attitudes of invulnerability, a conscientious attempt to morally justify group decisions and faulty analyzes of goals, procedures and …show more content…
Also, within the biased sampling, there is a consensus over the impact of shared information over unshared information (). In this biased sampling model, groups can arrive at a decision by pooling information from each member of the group before making an effective decision (Postmes). Hence, the appropriate gathering of information and sharing that information in the group could have saved my company the financial loss and frustration experience starting the new corporation. Also, outside influence helps a team move past their individual contributions and have a broader horizon and leverage to aid a smooth decision making process. This incorporate diverse idea into the decision-making process and identify alternative options available before concluding on a decision. This process would have been helpful if my organization had sought out ideas from other individuals and companies in the neighbor regarding the viability of a culture specific company in the small