Social Media And Its Effect On Society Essay

1208 Words Oct 22nd, 2015 null Page
Social media can often appear puzzling; between choosing which platforms to use and which ones best suit your interest, it 's often very hard to maintain all your accounts successfully. Though it may seem like a daunting task to tie together all your social media accounts it is very possible. To extend any brand there has to be a clear dominance in multiple social media platforms. The best way to establish this dominance is by relating different platforms to each other as often as you can manage. For example, currently I am serving as the public relations chair in my hall government, and lately we have begun to use social media accounts to broadcast the events to the residents we represent. In order to best spread the word about the hall government, we made various accounts on different platforms such as Twitter, Facebook, and Instagram. We frequently tie these accounts together by posting links that connect the accounts together such as sharing the link to our Twitter page on our more popular Facebook page to get our audience to spread our ideas and programs onto Twitter. This is a perfect example of how strengthening one channel positively correlates to the other channels becoming strengthened. In this situation, by strengthening our Facebook account we started to extend our brand to the residents of the Busch Suites. After we noticed the success on the Facebook page we started to publish links connecting the Facebook account to the Twitter account which saw an…

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