Essay about Social Cognition : Attitudes And Attitudes

902 Words Apr 24th, 2016 4 Pages
Social Cognition: Attitudes
A set of beliefs, behaviors, and emotions toward a given event, thing, or person in psychology can be termed as attitudes. Ajzen (2013) indicates that human beings’ socializations are revealed majorly in their attitudes created from the norms and values of their reference society or groups. Moreover, an analysis of attitudes brings an individual to the center of the dynamics of social processes and relations. Attitudes capture multifaceted and complex ways that human beings are capable of behaving, representing, and synthesizing them to create predispositions, which guide their subsequent social behaviors. They are often the result of upbringing, and besides being enduring, attitudes can also change. Attitudes consist of three aspects: the cognitive, affective, and behavioral components. The cognitive element pertains to one’s beliefs and thoughts about a subject. The affective component entails how an issue, event, objective, or person makes someone feel, whereas the behavioral aspect refers to how attitudes influence one’s behavior. Attitudes can either be explicit or implicit. Explicit attitudes are those which an individual is consciously aware of and influences his/her beliefs and behaviors significantly. On the contrary, implicit attitudes are unconscious, although they still impact a person’s actions and beliefs.
Ajzen and Fishbein (2012) maintain that the formation of attitudes is linked to various factors in life. Experience…

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