Throughout the commercial, the viewers can relate to the characters and situations portrayed. It is a clever way to keep people intrigued on the item and connected to the screen. Google did a great job in combining the elements of ethos, logos, kairos, and pathos to create a commercial that goes above and beyond. Through this advertisement many were freshly informed of what the Google…
The commercial shows someone and their friend trying to get a job. The person’s friend, sabotages the employer’s interview by beating himself in his office, causing everyone to leave the interview. When they leave, the person who wanted the job is there because he and his friend staged it. This is a good display of teamwork because the person and his friend work together to get a job. Without teamwork in this situation, the person would have had to go through the normal interview process.…
The video begins with the NationWide flag, making them seem like a big deal as well as showing that they are a big business, making you think they know what their doing. In addition, the slogan “Nationwide is on your side” makes them appear trustable to customers. Finally, the speaker announces, “Just another…
Since a commercial can be seen from different cultural perspectives, Pepsi analyzes each culture to create a strategy to apply ethos, logos, and pathos correctly. The first commercial is situated in the Super Bowl season, this commercial can make more sense for American people, since this event is unknown in…
Every day nearly 43 children are diagnosed with some type of cancer. Cancer is the leading cause of deaths for children under the age of 19. St. Jude childrens hospital works to research different types of diseases and cancers to help find a cure. In this commercial the author uses pathos and logos to reach adults with children to try and get them to donate money to the St. Jude’s children's hospital to help fund their research to help cure different types of cancer. The author of this commercial used many techniques to attempt to reach his audience.…
Snicker not only displayed a positive pathos, but a negative pathos as well. Snicker was very successful with this ad in many different aspects. They grabbed the attention men by the sport that all men love which is football. Also it was aired during the commercial of a super bowl game, which I pretty sure the commercial was discussed all over the states that night…
This commercial contains a lot of logos due to the responsibility the main character possesses. The main character in the commercial has the image of an “American Hero” since he doesn’t drink and drive and always returns home to his loved ones. He also is shown as a responsible adult since he always returns the puppy to his rightful place after it escapes. Since the commercial has this view on the main character, the viewers idealize this man because he drinks Budweiser but also makes smart decisions as a responsible adult. With the dog in the picture, it also shows the audience a whole different type of responsibility.…
In today’s society we are introduced to many problems that are always put to the side and is never taken care of because people are so in denial and don’t want to face the truth. In the simpsons intro the writer uses satire( the use of humor, irony, exaggeration, or ridicule to expose and criticize people's stupidity or vices, particularly in the context of contemporary politics and other topical issues) to explore the flaws of society through his made up fictional characters. Some issues that I have come to a realization are the fact that parents in this century are not paying enough attention to their children and holding them fully responsible for their own actions. In other words children are doing whatever they please with no care whatsoever in the world because they know that there is no consequences for their actions. This also causes these children and teens to misbehave in class which leads to a distraction that takes away learning from kids whom parents actually send them to school to learn.…
Name- Tizeta Rustin Class- English 1101 Instructor- Dr. Buell Wisner Date- 09/24/2017 Analyzing “Advertisements R Us” by Melissa Rubin The analysis by Melissa Rubin’s on the 1950 Coca-Cola advertisement allows readers to identify the main point of the ads easier.…
Although the SNL (Saturday Night Live) Pepsi commercial had many meanings to people from different races and cultures in my opinion it meant about unifying people and bringing peace all around the world with one another. Many people criticized the Pepsi commercial for using the "Black Lives Matter" movement as the…
I chose to examine a Bud Light Super Bowl commercial that was aired in 2011. When I started the assignment I thought that there was not much more than met the eye when it came to the meaning of the commercial. Once again I thought that I was going to struggle to get to the required page length. I used what we talked about in class like the rhetorical situation and audience to examine the commercial instead of just watching it without a purpose. Looking at the advertisement through this different lens, I could see how everything that Bud Light did in the commercial from product placement to the setting of the ad all was done for a specific purpose.…
The ad I chose to analyze is the controversial Coca-Cola “America the Beautiful” ad. It was aired during the 2014 Super Bowl. It caused plenty of controversy due to the nature of the ad, which features many different people singing “America the Beautiful” in their native languages. Many believed that that was taboo, since “Americans” and “America” are founded under the language “English.” This is not true, but many were furious that the song was “tainted”, with being sung in a different language.…
The Simpsons has become a staple of American life since its first release in 1989. This long lasting cartoon comedy achieved the true essence of satire by capturing the moment of stupidity among today’s stereotypical American ‘everyman’. By using a wide range of satirical devices such as: parody, irony, sight gags, absurdity and black humour, The Simpsons develops and enhances brilliant and distinct characters in order to create the fascinating and hilarious satire. Therefore, The Simpsons successfully points out the social issues while making the audience laughing at the ridiculous characters, as well as leading the audience to question themselves.…
Pepsi vs. Coke Pepsi and Coca-Cola are one of the top major beverage companies that have been constantly competing with each other. The two drinks are very similar and every die hard Pepsi or Coke fan will say that that is a lie. Each one wants to be the best but the only way to promote their drinks is by advertising whether on TV, magazines, and even radio. Both companies have a difference in advertising and drawing in more customers.…
There is nothing more refreshing than drinking an ice-cold can of Pepsi on a hot and sizzling summer day. For over a hundred years, people have been drinking Pepsi. Pepsi-Cola, as it is officially called, was created back in 1898 in New Bern, North Carolina by pharmacist Caleb Bradham. It became so popular in his drug store that he started the official Pepsi-Cola Company in 1902. Today, it is sold and drunken in over 200 countries (Reynolds).…