Snap, the company that made Snapchat, was the most valuable American technology company to go public since Facebook. The article talked about the most appealing features that made snapchat the most valuable. One of the features is the disappearing of messages. Moreover, facial filters changes over time, providing matching filters with certain events in the year, for example Halloween. The article talked as well about private stories and public live stories and lately the company modified the feature to being able to watch stories based on map locations. The application was so successful that the number and amount of commercials has dramatically increased since 2007. The company started attracting young people when published in 2007 but now
