Nicotine Knowledge
According to the 2014 Surgeon General’s Report, every day approximately 1,300 people die due to smoking cigarettes – adding up to at least 460,000 deaths per year (qtd. in “Smoking and Tobacco Use”). Today, the number of smokers is at an all time low, in large part due to the help of anti-smoking propaganda. Anti-smoking propaganda is always justified because it is educational and life saving. Its counterpart, advertising which promotes smoking, is never acceptable. In the early 1950s scientists researched the effects of the inhalation of tobacco. The results were conclusive: smoking kills. This information was obviously not well received by the tobacco industry. Despite its attempts to contradict the findings, the info …show more content…
Appealing to the suffragette in each modern woman, this ad series depicted old black-and-white photos at the top captioned with details of situations in the late 1800’s in which women were being punished for smoking. The bottom half of the advertisement shows a contemporary, young model smoking a Virginia Slim with a small message. This message states how Slims are more delicate and a better fit for a woman’s hands and lips than the “fat cigarettes men smoke” ("Virginia Slims Cigarettes"). To get appeal and sales, this campaign used rhetoric and propaganda techniques. Applying glittering generalities to their ads by saying the Virginia Slims cigarettes are “slimmer” and “more fit for a woman’s hand” and that “they have the kind of flavor women like” convinced many women to take up smoking Virginia Slims. Even the name of the company, Virginia Slims, was created to appeal to the feminine physical ideal. In the absolute patriarchy of the time it was cultural norm that women should exist to please men, therefore being slim for them would have been a positive thing. The brand name reminded women of this and enticed them. Although these propaganda techniques aided the business in thriving, that doesn’t mean that they are justified. On the contrary actually, there is no rationalization of …show more content…
By the conviction of certain advertising campaigns some smokers think they can gradually quit by switching over to e-cigarettes, even nicotine free ones, but e-cigarettes are just as dangerous for the human body as regular cigarettes. So far e-cigarettes are being used not just by those wanting to quit smoking, but also by children attracted to the colorful packaging and the amazing variety of “flavors” of e-juice (“Kids”). Many sources of justifiable propaganda are working hard to educate people on the dangers of vaping. As stated in multiple online campaigns the elimination of nicotine in e-cigarettes is a good choice; the product itself has not been researched and studied entirely like cigarettes have. When cigarettes were introduced, doctors smoked and recommended them – not knowing the true long-term effects on the human body – and e-cigarettes are most likely going down the same road. Through the small amount of research done so far on e-cigarettes, ten known carcinogens have been found already, including arsenic and N-Nitrosonornicotine, a class 1 carcinogen – the most dangerous class (“What Are We Vaping?”). Magazine and televisions ads for e-cigarettes fail to mention this, or any of the other horrible things discovered in e-cigarettes like formaldehyde and lead
According to the 2014 Surgeon General’s Report, every day approximately 1,300 people die due to smoking cigarettes – adding up to at least 460,000 deaths per year (qtd. in “Smoking and Tobacco Use”). Today, the number of smokers is at an all time low, in large part due to the help of anti-smoking propaganda. Anti-smoking propaganda is always justified because it is educational and life saving. Its counterpart, advertising which promotes smoking, is never acceptable. In the early 1950s scientists researched the effects of the inhalation of tobacco. The results were conclusive: smoking kills. This information was obviously not well received by the tobacco industry. Despite its attempts to contradict the findings, the info …show more content…
Appealing to the suffragette in each modern woman, this ad series depicted old black-and-white photos at the top captioned with details of situations in the late 1800’s in which women were being punished for smoking. The bottom half of the advertisement shows a contemporary, young model smoking a Virginia Slim with a small message. This message states how Slims are more delicate and a better fit for a woman’s hands and lips than the “fat cigarettes men smoke” ("Virginia Slims Cigarettes"). To get appeal and sales, this campaign used rhetoric and propaganda techniques. Applying glittering generalities to their ads by saying the Virginia Slims cigarettes are “slimmer” and “more fit for a woman’s hand” and that “they have the kind of flavor women like” convinced many women to take up smoking Virginia Slims. Even the name of the company, Virginia Slims, was created to appeal to the feminine physical ideal. In the absolute patriarchy of the time it was cultural norm that women should exist to please men, therefore being slim for them would have been a positive thing. The brand name reminded women of this and enticed them. Although these propaganda techniques aided the business in thriving, that doesn’t mean that they are justified. On the contrary actually, there is no rationalization of …show more content…
By the conviction of certain advertising campaigns some smokers think they can gradually quit by switching over to e-cigarettes, even nicotine free ones, but e-cigarettes are just as dangerous for the human body as regular cigarettes. So far e-cigarettes are being used not just by those wanting to quit smoking, but also by children attracted to the colorful packaging and the amazing variety of “flavors” of e-juice (“Kids”). Many sources of justifiable propaganda are working hard to educate people on the dangers of vaping. As stated in multiple online campaigns the elimination of nicotine in e-cigarettes is a good choice; the product itself has not been researched and studied entirely like cigarettes have. When cigarettes were introduced, doctors smoked and recommended them – not knowing the true long-term effects on the human body – and e-cigarettes are most likely going down the same road. Through the small amount of research done so far on e-cigarettes, ten known carcinogens have been found already, including arsenic and N-Nitrosonornicotine, a class 1 carcinogen – the most dangerous class (“What Are We Vaping?”). Magazine and televisions ads for e-cigarettes fail to mention this, or any of the other horrible things discovered in e-cigarettes like formaldehyde and lead