Identification of New Product
For our project, we looked for new products on sites such as Indiegogo and Gizmag. The former is a donation-based crowdfunding site where entrepreneurs, inventors and artists can share their ideas with the public in the hopes of them becoming a reality. The latter is an online technology magazine that introduces the world’s newest technologies to the public. We believe these are good sources because they are very up-to-date and are a great way of finding the newest products out there.
We decided to select a product gaining considerable interest in the grooming industry. Skarp Technologies, an American company co-founded by Morgan Gustavsson and Paul Binun, is attempting to revolutionize the art of shaving with …show more content…
Oxford Dictionaries defines a razor as “an instrument with a sharp blade or set of blades, used to remove unwanted hair from the face or body” . The Skarp Laser Razor however turns the very definition of a razor on its head as the product is completely blade-free. In spite of that, it cuts through hair just as efficiently as a blade. The product even looks like your average traditional razor. If it looks like a razor, works like a razor, then it must be a razor, …show more content…
Not only does it provide direct benefits to the consumer by eliminating irritation, cuts and razor burn due to the bladeless technology, but it is also very environmentally friendly. Traditional methods of shaving are much more wasteful when it comes to disposable razors and cartridges whereas the Skarp Laser Razor eliminates that waste. Also, because it can be used for dry-shaving, it saves on water. One could argue that the elements that make the razor environmentally friendly also make it more valuable to the consumer. Because of its durability and the fact that there are no blades that need to be replaced, the Skarp Laser Razor serves the consumers need for a cost-effective
For our project, we looked for new products on sites such as Indiegogo and Gizmag. The former is a donation-based crowdfunding site where entrepreneurs, inventors and artists can share their ideas with the public in the hopes of them becoming a reality. The latter is an online technology magazine that introduces the world’s newest technologies to the public. We believe these are good sources because they are very up-to-date and are a great way of finding the newest products out there.
We decided to select a product gaining considerable interest in the grooming industry. Skarp Technologies, an American company co-founded by Morgan Gustavsson and Paul Binun, is attempting to revolutionize the art of shaving with …show more content…
Oxford Dictionaries defines a razor as “an instrument with a sharp blade or set of blades, used to remove unwanted hair from the face or body” . The Skarp Laser Razor however turns the very definition of a razor on its head as the product is completely blade-free. In spite of that, it cuts through hair just as efficiently as a blade. The product even looks like your average traditional razor. If it looks like a razor, works like a razor, then it must be a razor, …show more content…
Not only does it provide direct benefits to the consumer by eliminating irritation, cuts and razor burn due to the bladeless technology, but it is also very environmentally friendly. Traditional methods of shaving are much more wasteful when it comes to disposable razors and cartridges whereas the Skarp Laser Razor eliminates that waste. Also, because it can be used for dry-shaving, it saves on water. One could argue that the elements that make the razor environmentally friendly also make it more valuable to the consumer. Because of its durability and the fact that there are no blades that need to be replaced, the Skarp Laser Razor serves the consumers need for a cost-effective