Unilever was originally established in 1930 by Margarine Unie and Lever Brothers . This is a universal company that owned a lot of top consumer brands made up of food,ice cream, beverages, soap, and personal house hold care products. Unilever company control up to 400 different brands.The food they provide meets with people everyday needs, through branded products.While similarly with their house hold care products finest in cleaning and hygiene needs all over the house. In 2012, Unilever was known as worlds’s third largest consumer goods company. They sell their products globally toward 190 countries in the world all through Africa, Asia, Latin America, the Middle East, North America, and Western Europe . Unilever serve …show more content…
Political power of Unilever form the use of their marketing communication by obeying the rights and law and also take up the universal principles at the time having a partnership with foreign country. The Unilever businesses are supervised by law and authority in order to approve that the products are harmlessly to be used and the labelling and advertisement are fair and honest or not prevert. European Comission and the US Food and Drug Administration play important role in observing Unilever businesses. Unilever always assure that marketing materials, products, and manufacturing processes are applicable with the laws and authority …show more content…
Unilever keep on preserve its force in socio-cultural environment for their future days,as it is one of the largest FMCG company in the world.Plenty of individual in the world enjoy Unilever variant product everyday, so this made the company having a big impact on people daily life.The company consider this impact very seriously by laboring their product effectively due to improve the cleanliness and preferable nutrition to Asian,African, Latin American, and particularly the obesity and needy which helps to maintain social and environmental standard in producing safe products. Additionally, Unilever also engage about 100 different nationalities in order to achieve the diversity works among