(The only other two digit percentage comes from the "don't care" category. Windows and Blackberry Phones are both in the bottom 5%)
Despite some doubt about this study due to it being unearthed that Apple has been an investment banking client of Piper Jaffray, everything I see at my own school, a typical middle class public high school, confirms it.
Here at CDO High School in Tucson, Arizona, iPhones are everywhere. I wouldn't be surprised if iPhones were represented at an even higher percentage than the 48% shown in the study. iPhones are most definitely considered the "cool" option, and I see kids with them from every group of people in the school. Moreover, there is no sign of iPhone growth slowing any time soon, as the social pressures inherent in any high school ecosystem have taken Apple's side, and iPhones are being pushed on non-iPhone users by other kids all around the school. It hasn't gotten to the point where not having an iPhone is a black mark upon you, but it certainly seems to be an indicator of status. Kids with iPhones seem to find every excuse to have them in sight at all times. iPhones are constantly laying in the open on desks or …show more content…
A common assertion is that iPhones, and Apple products in general, are the gadgets of choice in many universities, and students don't want to be stuck using a different device. Another popular idea is the obvious one, that everyone else in the school has an iPhone and people don't want to be left out. Many of those I know who own older model phones running operating systems other than iOS complain constantly about how slow and old they are, and discuss how eager they are for their contracts to expire so they too can join the leagues of iPhone owners. There are, of course, those who speak out against iPhones, but they are a minority overall in the
Despite some doubt about this study due to it being unearthed that Apple has been an investment banking client of Piper Jaffray, everything I see at my own school, a typical middle class public high school, confirms it.
Here at CDO High School in Tucson, Arizona, iPhones are everywhere. I wouldn't be surprised if iPhones were represented at an even higher percentage than the 48% shown in the study. iPhones are most definitely considered the "cool" option, and I see kids with them from every group of people in the school. Moreover, there is no sign of iPhone growth slowing any time soon, as the social pressures inherent in any high school ecosystem have taken Apple's side, and iPhones are being pushed on non-iPhone users by other kids all around the school. It hasn't gotten to the point where not having an iPhone is a black mark upon you, but it certainly seems to be an indicator of status. Kids with iPhones seem to find every excuse to have them in sight at all times. iPhones are constantly laying in the open on desks or …show more content…
A common assertion is that iPhones, and Apple products in general, are the gadgets of choice in many universities, and students don't want to be stuck using a different device. Another popular idea is the obvious one, that everyone else in the school has an iPhone and people don't want to be left out. Many of those I know who own older model phones running operating systems other than iOS complain constantly about how slow and old they are, and discuss how eager they are for their contracts to expire so they too can join the leagues of iPhone owners. There are, of course, those who speak out against iPhones, but they are a minority overall in the