Serena Williams Research Paper

Decent Essays
Why you chose the Product and why you chose the athlete/celebrity and how your message will persuade a consumer to buy the product?

I decided the “Wilson blade 104” as my product because that's the same racquet I used when I play tennis. It has great quality and it's suitable to hit some curveball with limited effort. It's surprisingly light compared to some other tennis racquet I used. This racquet has excellent balance and it has fabulous control. I decided to pick Venus Williams as my athlete for this product because she is the sister of Serena Williams. Serena Williams is very popular in the United States and her sister is well known. Venus and Williams both receive a total of four gold medals in 2000, 2008, and 2012 Olympics. This will

Related Documents

  • Improved Essays

    Serena and Venus Williams are top players in the tennis community, with Serena being ranked the second-best tennis player in the WTA. Sloane Stephens, number 25 in WTA ratings, stated “The Williams sisters influence everyone. They are two of the greatest players to ever play the game of tennis” (Robson). Her and many others have stated the fact that tennis would not have been as diverse if the Williams sisters had not become tennis players; and that they are one of the most influential players not just in tennis, but in maybe all of American…

    • 1186 Words
    • 5 Pages
    Improved Essays
  • Improved Essays

    Betty White Research Paper

    • 1136 Words
    • 5 Pages

    Betty White's full name is Betty Marion White Ludden. Betty was born on January 17, 1922, in Oak Park, Illinois(biography, 2017). Ms. White was an only child, her parents were Horace and Tess White. When Betty was two, she moved to Los Angeles with her family(biography, 2017). Betty White is an American, actress, author, animal rights activist and comedian(the famous people, 2017).…

    • 1136 Words
    • 5 Pages
    Improved Essays
  • Improved Essays

    Serena is known as a baseline player, or someone who stays very far back in the court, and she is always in control of her intense games. Her powerful serves can fly across the court at speeds of up to 128 miles per hour. Though she differs in delivery speed, Venus is a baseline player as well but contrasting to her sister, she holds the record for the fastest serve ever delivered by a woman, at a shocking 130 miles per hour (Advarsity Sports). The expert player is comfortable all around the court, unlike her sibling who is mainly comfortable on the baseline. Another difference between the two is that Venus is more comfortable playing on grass courts while Serena says she likes to play on any terrain, such as grass, carpet, hard, and clay…

    • 550 Words
    • 3 Pages
    Improved Essays
  • Superior Essays

    Betty White Research Paper

    • 1423 Words
    • 6 Pages

    Betty White was not born famous, she had to work very hard to be where she is today. In the 92 years she has been alive, she has been nominated into to the television hall of fame, been married three times, is a huge animal rights contributor, and is one of the funniest and best actresses that have ever lived. She doesn't care about what people think, she just cares about her accomplishments, and her life. Betty White is only five foot four. She loves acting.…

    • 1423 Words
    • 6 Pages
    Superior Essays
  • Improved Essays

    Wild is filled with ups and downs Cheryl Strayed struggle with in her early adulthood. Strayed never really had life easy but she never complained, she always accepted life for what it was and was content with that. After struggling with much adversity in her young life, Strayed decided to hike the PCT (Pacific Crest Trail). The Pacific crest trail is a trail full of rough, jagged, mountainous terrain that is thousands of miles long. Strayed has never hiked or done anything of the sort before her decision to hike the PCT.…

    • 932 Words
    • 4 Pages
    Improved Essays
  • Improved Essays

    Adversing has always aided consumers when making decisions about products and their benefits. This promotion is meant to target people of the general pubic by attracting their attention towards their desires. While many products are benificial to customers, I believe that ads target our need to achieve buy using celeberties to sell the product image. Jib Fowels, author of " Avertising's Fifteen Basic Appeal," describes the need to achieve as is the ambition that cause people to succeed in thier personal and proffetional lives. It is triggered by our desire to complete something difficult.…

    • 706 Words
    • 3 Pages
    Improved Essays
  • Great Essays

    Tiger Woods Research Paper

    • 1230 Words
    • 5 Pages

    Let’s get something straight: Any ranking of the greatest black athletes ever that doesn’t include Tiger Woods is not something I can get behind. This list, the result of public responses to surveys conducted by SurveyMonkey for The Undefeated, could be called “50 Great Athletes People Admire Most” or “Americans’ 50 Favorite Black Athletes.” But it ain’t a credible list of the greatest if it doesn’t include Tiger. You can dislike Tiger and you can dislike golf, but if you fail to acknowledge his competitive brilliance, his dominance of the oldest sport on the planet, his impact culturally, athletically and economically, then you should recuse yourself from weighing in on an effort to rank the greatest black athletes. There’s no responsible…

    • 1230 Words
    • 5 Pages
    Great Essays
  • Improved Essays

    Judge Hathorne Testimony in Defense of Abigail Williams Greetings to all in attendance and I hope that our Lord is with you. I am Judge Hathorne, nothing more than simply the very judge of the court of Salem. The man that you all have appointed to interpret the law and bring those who break it, to justice. So how could you argue when I say that Abigail Williams is innocent? I am an old grey man who doesn’t have time for these silly games.…

    • 934 Words
    • 4 Pages
    Improved Essays
  • Improved Essays

    Michelle Obama has changed the world through the many charities she has been involved in and the constant smiles she has shown through hard times. Michelle Obama is the current First Lady of the United States of America but not for long which means everything she has done could change. Many people look up to Michelle Obama because she cares deeply about everyone no matter what, and always tries to make things better than they are or better than they may seem. In The New York Times (Bruni) talks about how women need to gain a sense of confidence in everything that we do, that we need to push through the rough times because we are strong and powerful. Michelle Obama is a very strong women who when the times a rough tries to help others before herself.…

    • 1338 Words
    • 6 Pages
    Improved Essays
  • Improved Essays

    Today's world holds everything at a standard, a standard which once was held by only half the population. The standard at question is that of equality, equality for religion, gender, and even nature. Females were thought to be lesser than men, they did things only men said they could, no more no less. Religion and faith were constant battles, the pious would judge the the world, while the world judged them. Nature, a battleground for the rich and the poor, was fought over by the righteous wholistic man and the greedy man, but the idealism held by society during that time made the righteous into the wrong.…

    • 1077 Words
    • 5 Pages
    Improved Essays
  • Improved Essays

    advertisement but also on a person as it was not common to have brightly colored lips at the time. Another likely reason red was chosen was because it signifies courage, sexuality, love and pleasure. Red is often used to evoke erotic feelings, and MAC would have used it to try and lift the stigma on the disease and direct their mantra of “diversity, acceptance and celebrating” the individual at those affected by HIV/AIDS (Benoit). In order to properly analyze the advertisement using rhetorical appeals, it is helpful to define rhetoric and to introduce the definitions from Writing Today by Johnson-Sheehan and Paine.…

    • 692 Words
    • 3 Pages
    Improved Essays
  • Improved Essays

    Consumers today want the products that the best athletes in the world use. Just like how everyone bought Jordan shoes so they can be ‘like Mike’. Showing that a product that was once only used by professionals and olympians is now available across the world to every person, will draw a lot of attention and buyers. It would make this product on the market one of the top purchased and viewed.…

    • 1716 Words
    • 7 Pages
    Improved Essays
  • Superior Essays

    Tennis Ball Machine Essay

    • 2376 Words
    • 10 Pages

    As an employee here at AIM, a youth tennis-based education organization, during my time participating and working alongside our youth athletes, I have become aware that plenty of our athletes enjoy using our tennis ball machines to improve their tennis skills and coordination. However, I have also noticed that our athletes do not use the machines alone. They love to work together, hone in on their tennis skills and even utilize the ball machine for creating games. However, with the organization only having the procession of one machine, it can become a safety hazard for our athletes, as well as, our coaches if too many athletes crowd one court with a machine throwing tennis balls at fast rates of speed. Therefore, as purchasing researcher…

    • 2376 Words
    • 10 Pages
    Superior Essays
  • Improved Essays

    Everyday when we turn on the television it is full of shows, movies and sports. They are full of a variety of actors and athletes. Do you ever wonder why they get paid so much? If so you are probably like me and want to know why. Some of the reasons they are paid so are because they are the best at what they do, actors and athletes are in the public eye at all times, become spokespeople for brands, and risk their career playing or performing in sports.…

    • 1010 Words
    • 4 Pages
    Improved Essays
  • Improved Essays

    Nike Executive Summary

    • 879 Words
    • 4 Pages

    It is essential to listen and develop our product through the feedbacks of consumer and athlete. The purpose of this can drive the company on creating more innovated products to the athlete and to deliver satisfaction to the general consumer. They help us to prioritize key issue and to correct the faults or to enhance the overall product. We will be talking about promotion which will be about how we can do expand our product to the new consumers. Pricing will show how to reasonable price the product and to keep the company profitable.…

    • 879 Words
    • 4 Pages
    Improved Essays