Diversified ownership can allow you to keep customers for a longer duration because you are able to provide care for them in multiple ways and cater to their transitioning needs. Let’s take home care to personal care home, for example. As we discussed earlier, owning a home care agency gives you access to senior citizens that don’t need 24 hour care and would prefer to remain at home. However, as they age or their health deteriorates, it may be necessary for them to receive more hours of care and supervision. This is where owning another agency like a personal care home can be beneficial. You can then offer your services to patients that are in their transitioning phase. Thus, your estate will be able to benefit from that client’s revenue …show more content…
Owning more senior care agencies will obviously allow you to service more customers, which in turn will bring about more revenue. A wise thing to do would be to name the senior care businesses similarly or to create a “group of companies”. For example, Navada senior care services (which includes Navada home care, Navada personal care home). By catering to a wider market, your brand name can gain more recognition throughout the industry. Over time this can solidify your company as a major player within senior care, bringing with it all the perks that are associated with that prestige.
Senior care business owners have an opportunity to serve the growing senior care needs by starting multiple types of agencies. We would like for our clients to seriously consider this great opportunity. We at CF Consulting Inc. think that existing senior care owners are already equipped with the knowledge and skills to venture into any area of this industry. With our experience and expertise with the various types of senior care agencies, we can help you make the leap towards a new frontier.
Please contact us to set up a free consultation, so that we can assist you with starting your new senior care