Second Wing Store Analysis

Decent Essays
SHEEL store was nice and big to be selling sport equipment or product and it was my first time there, so I don’t know much about them. The presentation was interesting, but some are not new to me. I know that a sport store or most store offer guarantee and services for the product in their sale and I do not trust much because before I buy something I want to make sure that it will be very useful and if not than it’s not worth to buy those services. However, I also make wrong choice and buy product that I will only use it once, which I thinks that it’ common among many consumer and we just need to understand ourselves for what we want or need. Today, I learned and see things different, for instance the sock and shoes presentation was very interesting because I have no idea how their role would contribute to our health. I just thought those are accessory that we wear and not expected it to help with posture and helps with heat control. The store has a very interesting selling strategy and organization that I could see how they can assist the consumer need or draw consumer attention with vary information and purpose.

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