In the early 1950s, the chairman of the American department retailer Sears, Roebuck and Company, General Robert E. Wood, was looking for a new partnership. Wood had contacted Edgar G. Burton who was President of the Canadian department store, Rover Simpson Company. The two businessman decided to work together as a joint venture as “Simpsons-Sears Limited” on September 17, 1953. During the first year in operations, they released the first catalogue and had opened its first physical location in Stratford, Ontario (Hemmadi, M. 2015). After 25 years of business, the Hudson’s Bays Company had purchased the Simpson Company and the joint venture had been dissolved. By 1984, Sears Canada Inc. was the new name for the corporation as the Hudson’s Bay
