Sea Worlds Decision to End Orca Breeding & Captivity
Sea World was originally founded to provide entertainment, education, and revenue for its clientele. Throughout its lifespan it has dealt with criticism from the public and animal rights activists. Most recently a film titled “BlackFish” brought Sea Worlds practices to light. This blow to the organization and their success has caused Sea World to make some crucial decisions. Sea Worlds decisions on keeping wild animals in captivity and their decision to stop their breeding whales campaign has not brought the organization the expected benefits. Sea world’s mission statements is “To apply basic physiological research efforts and state-of-the-art reproductive technologies toward wildlife …show more content…
Animal rights are a growing concern and the general public certainly supports them. Sea Worlds commitment to its stakeholders should have been a priority. Corporate foresight has allowed sea world to continue to grow and grasp profits from other revenue streams. This foresight needed to be applied as soon as the company declined in 2014. Using a STAR analysis could have helped Sea World reach a decision that could have presented much better outcomes. To do this they needed to analyze the situations, tasks, actions, and preferred results. To compliment this method, it would have been helpful to also use the Delphi Analysis. Here they could gain wisdom from experts in all different fields to get solutions to their dilemma. Putting these decision making tools in action could have led Sea World to a better outcome. If Sea World reached the decision of admitting their faults and fixing problems sooner, they could have already been well into rebuilding their brand. This would have saved them millions of dollars. With all of this said there are still some negative or unknown outcomes that could take place. Coming out with such a bold statement and the discontinuation of the mascot of Sea World could have made stocks drop even more. To counter this response Sea World would need a publicly
Sea World was originally founded to provide entertainment, education, and revenue for its clientele. Throughout its lifespan it has dealt with criticism from the public and animal rights activists. Most recently a film titled “BlackFish” brought Sea Worlds practices to light. This blow to the organization and their success has caused Sea World to make some crucial decisions. Sea Worlds decisions on keeping wild animals in captivity and their decision to stop their breeding whales campaign has not brought the organization the expected benefits. Sea world’s mission statements is “To apply basic physiological research efforts and state-of-the-art reproductive technologies toward wildlife …show more content…
Animal rights are a growing concern and the general public certainly supports them. Sea Worlds commitment to its stakeholders should have been a priority. Corporate foresight has allowed sea world to continue to grow and grasp profits from other revenue streams. This foresight needed to be applied as soon as the company declined in 2014. Using a STAR analysis could have helped Sea World reach a decision that could have presented much better outcomes. To do this they needed to analyze the situations, tasks, actions, and preferred results. To compliment this method, it would have been helpful to also use the Delphi Analysis. Here they could gain wisdom from experts in all different fields to get solutions to their dilemma. Putting these decision making tools in action could have led Sea World to a better outcome. If Sea World reached the decision of admitting their faults and fixing problems sooner, they could have already been well into rebuilding their brand. This would have saved them millions of dollars. With all of this said there are still some negative or unknown outcomes that could take place. Coming out with such a bold statement and the discontinuation of the mascot of Sea World could have made stocks drop even more. To counter this response Sea World would need a publicly