Sar-Whorf Rhetorical Analysis

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Language, an essential foundation for human communication, is believed contain enough power to shape the cognitive make-up of humans. As evolving organisms, the process of evolution is oftentimes halted by the misusage and erroneously categorization of words, denotations, and connotations. Assistant Professor of Cognitive Psychology at Stanford University Lera Boroditsky attempts to find a correlation between one’s thoughts and linguistic abilities in her research “How Language Shapes Thought.” Boroditsky conveys her study through an employment of the three rhetorical appeals: ethos, logos, and pathos. In order to achieve a status of credibility, the examiner principal ethical enticement is the Sapir-Whorf hypothesis, which proposes an idea

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