According to my research, the computer market in Santiago de los Caballeros is relatively small of companies similar to one that I want to introduce. If it comes to my neighbors, for instance the province of Pomerania, there is slightly more serious situation and predominance of business-type Internet Café. In most cases, however, you can see quite significant differences between the offerings of individual companies. They are focused mainly on the prices of services offered, which are usually based on location, target customer groups, and network bandwidth. An important factor for the price of the product are the costs of rent and electricity consumption. After entering the market with my Internet Café I am expecting a clear response from
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Clients: my customers are mainly young people. Preferences of older people will concern mainly the use of the opportunities offered by the Internet.
Most of the young people are dependent on their parents but older people can have their own source of income. The area that potential customers are willing to travel in order to use services offered by our company services mainly covers the area of city center, but in high demand, and a small number of companies of this type may result in the use of the café people living in the city.
A respectable number of potential customers within the area of the company and close competition estimated around 4,000 people. Presumed daily number of clients is 20 - 35 people per day, of which each devotes an average of two hours of time to use the …show more content…
The price will be adjusted flexibly to the current situation, and I will anticipate a lot of promotions and discounts (e.g. Handed out in schools), passes and discounts for regular customers (e.g. Belonging to the Computer Club).
In the first week of the opening, the price will be reduced to a number of costs to attract the maximum possible number of customers. Posters advertising our business will be hung throughout the city, on buses, at bus stops, as well as in schools at all levels in the region.
The virtual world will be the 6th Internet cafe in the city. The most popular of these cafes is called "Cyber Planet" and is located in Santo Domingo. It is the most visited by young people, residents and tourists cafe because it has the best reviews in town. However, you can find many shortcomings such as adverse opening hours, the sometimes poor internet that is not a suitable number of computers. Opening hours are not beneficial because on Monday- Friday is open from 8:00am to 11:00am and Saturday- Sunday from 3:00pm to 10:00pm. For kids who are going to school this place during week will always closed so they won’t be able to use it. The price for on hour is $1.5. Virtual world is going to offer our clients 22 computers. Everyone will be able visit internet café because the opening hours is going to be flexible. Monday- Friday 9:00am to 12:00am and then will be break and is going to be open again at 4:00pm to 8:00pm.
Clients: my customers are mainly young people. Preferences of older people will concern mainly the use of the opportunities offered by the Internet.
Most of the young people are dependent on their parents but older people can have their own source of income. The area that potential customers are willing to travel in order to use services offered by our company services mainly covers the area of city center, but in high demand, and a small number of companies of this type may result in the use of the café people living in the city.
A respectable number of potential customers within the area of the company and close competition estimated around 4,000 people. Presumed daily number of clients is 20 - 35 people per day, of which each devotes an average of two hours of time to use the …show more content…
The price will be adjusted flexibly to the current situation, and I will anticipate a lot of promotions and discounts (e.g. Handed out in schools), passes and discounts for regular customers (e.g. Belonging to the Computer Club).
In the first week of the opening, the price will be reduced to a number of costs to attract the maximum possible number of customers. Posters advertising our business will be hung throughout the city, on buses, at bus stops, as well as in schools at all levels in the region.
The virtual world will be the 6th Internet cafe in the city. The most popular of these cafes is called "Cyber Planet" and is located in Santo Domingo. It is the most visited by young people, residents and tourists cafe because it has the best reviews in town. However, you can find many shortcomings such as adverse opening hours, the sometimes poor internet that is not a suitable number of computers. Opening hours are not beneficial because on Monday- Friday is open from 8:00am to 11:00am and Saturday- Sunday from 3:00pm to 10:00pm. For kids who are going to school this place during week will always closed so they won’t be able to use it. The price for on hour is $1.5. Virtual world is going to offer our clients 22 computers. Everyone will be able visit internet café because the opening hours is going to be flexible. Monday- Friday 9:00am to 12:00am and then will be break and is going to be open again at 4:00pm to 8:00pm.