Sandwich Blitz: SWOT Analysis Of Dalman And Lei

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SWOT are comparisons of strengths weaknesses, opportunities and treats that helps executive formulate strategy (Bateman and Snell 2013). Lei has mentioned to Dalman that there are 2 new franchises that offer the similar food and beverages as Sandwich Blitz which is a example of vertical integration. The only this that the franchises hasn’t hit the market yet but, Lei strongly feels it’s only a matter of time before the do. Since Dalman and Lei are dealing with this related diversification of these 2 new franchises, I will be using a SWOT analysis for Sandwich Blitz to prepare for this commitment of a larger scale expansion of their business. A strength of Dalman and Lei is that Sandwich Blitz is already up and running. This gives them an

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