Sample Report Essay

4246 Words May 11th, 2013 17 Pages
SAMPLE REPORT: The ‘Stylish’ Report
i) ii) Look at the assignment instructions below Now read the sample report. Read the accompanying comments on the side as you go.

iii) Is this is a well-written report in your view? Could it be improved in any way do you think?

ASSIGNMENT 2: The Stylish Report Background Colin Coif and Pamela Perm are the owners and operators of a hairdressing business Stylish specialising in ‘high end’ quality hairdressing services. Currently they operate two salons in inner Melbourne, one in Carlton and the other in South Melbourne. As a way of expanding their business, the owners are considering opening a new salon in the Prahran area. Your task Prepare a business report for the owners investigating: i) ii)
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Comment [T5]: The INTRODUCTION provides more detailed information about the first elements of the EXECUTIVE SUMMARY, namely: *BACKGROUND, *PURPOSE and *METHOD Additional elements that are often included in a report introduction are: * SCOPE (what is and isn’t covered in the report), *STRUCTURE (how the report is organised). Note that the INTRODUCTION does NOT include any discussion of FINDINGS, CONCLUSIONS or RECOMMENDATIONS). Comment [T6]: PURPOSE Comment [T7]: SCOPE

Comment [T8]: METHOD

Comment [T9]: STRUCTURE

2. Findings
The viability of establishing a new salon was considered in relation to two broad areas the mega environment and the task environment (Bartol et al. 2008). Each of these areas is discussed below.

2.1 Mega Environment
The mega environment refers to the larger external environment in which an organisation operates, that is to say, broad societal conditions and trends. Significantly, the elements of the mega environment are ones that an organisation has little or no influence over. The mega environment can be divided into five main components: i) economic; ii) legal/political; iii) technological; iv) socio-cultural/demographic; and v) international/global (Bartol et al. 2008). The relevance of each of these areas is discussed in relation to Stylish.

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