Sales Strategy Formulation Case Study

4098 Words 17 Pages
Summer Internship Project

“Sales Strategy Formulation”

In Partial Fulfillment of the Requirements for the Degree of
MBA (M&S)
2014 - 2016

Submitted by Tanuj kumar sharma
Roll Number: A0102214172

Company Guide Faculty Guide Mr. Anshul saxena Ms. Amanpreet Kang
Head-Strategy, Business Development And Marketing
SKH Ltd., Krishna Group, Gurgaon

AMITY BUSINESS SCHOOL
AMITY UNIVERSITY UTTAR PRADESH
SECTOR 125, NOIDA-201303, UTTAR PRADESH

ACKNOWLEDGEMENT

I express my sincere gratitude to my industry guide Mr. Anshul saxena Head-Strategy, Business Development and Marketing SKH Ltd., Krishna Group, for
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Aside from being, the pioneer in assembling metal Fuel Tanks in India, SKH Metals Limited likewise fabricates Sheet Metal Stamped and Welded Assemblies, Suspension Frames, Control Arms and Axle Housings.
Krishna Maruti Limited
“Youngest Seating Systems organization on the planet to have gotten the prestigious DEMING PRIZE in 2005". Krishna Maruti Limited is the name that comes into any driving car organization 's brain when they think about a complete auto insides arrangement supplier.
The leader organization of Krishna Group, KML since beginning has concentrated on meeting the difficulties in conveying insides to a dynamic and advanced car. The division lives up to expectations towards meeting every single seating necessity of any car organization including Seating Systems, Head Rest Assemblies, Arm Rest Assemblies, Seat Trims (Covers), Injection Molded Door Trims and so on.

SKH Relations with Global Automobile Manufacturers-
SKH-VW Group Relationship
• SKH was the only Indian supplier amongst 17 Global Tier1 Suppliers to get “ VW Group Supplier Award” in

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