Shell is a known oil refinery in the world. It has been in operation for over 50 years. It is an energy and petrochemical group of companies, with its headquarters in Hague, Netherlands. It is important to note that Royal Dutch Shell plc is the parent company of Shell Group.
The company not only deals with oil refinery but also it produces aviation and marine fuels, lubricants, waterproofing materials, natural gas, chemical feedstock and many other petroleum products (Kiong, 2013). It is a big oil exporter in the world. It has many branches all over the world, for instance, it has extended its services to India, China, Korea, Japan and currently in Africa. The products are transported via pipelines, road and shipping to overseas countries. …show more content…
The employees commit to contributing to sustainable development economically and socially. The employees learn that they can work best if only they respect each other by allowing each employee to develop his or her skills. Openness is encouraged to eliminate chances of corruption. The company has created channels to report concerns. The employees recognize that to get commercial success full commitment must be employed. Employees comply with the set values of the company.
3. SWOT analysis SWOT analysis evaluates both the internal and external factors in an organization that may limit or increases the chances of the business of Shell Oil Company. Strength, weakness is internal factors while opportunities are external factors that are needed for the general growth of the company. The analysis helps the management to identify changes which when employed can improve the business operations of Shell Oil Company. …show more content…
They include a new competitor, shortage of staff and skills.
• Challenging environment – They include the government interventions and the environmental laws and regulations. They are a threat to the oil industry because sometimes they impose strict rules that are not favorable to the mining industry.
• Economic Instability – They include the inflation rates that affect the fuel prices. Considering that Shell Oil operates in different countries with different exchange rates, it faces the exchange rate fluctuations.
• There is high competition in the market from Total, Kenol, and other new emerging competitors.
• There is also a threat of substitutes. For example the use of electric cars and planes as a mode of transport.
4. Competitive analysis of the organization This is a framework that analyzes the competition level in an organization. Although the industry profit may be low, an individual organization can achieve above average performance if this analysis is given. It includes buyer power, supplier power, competitive rivalry and threat of new entry.
• Buyer
The company not only deals with oil refinery but also it produces aviation and marine fuels, lubricants, waterproofing materials, natural gas, chemical feedstock and many other petroleum products (Kiong, 2013). It is a big oil exporter in the world. It has many branches all over the world, for instance, it has extended its services to India, China, Korea, Japan and currently in Africa. The products are transported via pipelines, road and shipping to overseas countries. …show more content…
The employees commit to contributing to sustainable development economically and socially. The employees learn that they can work best if only they respect each other by allowing each employee to develop his or her skills. Openness is encouraged to eliminate chances of corruption. The company has created channels to report concerns. The employees recognize that to get commercial success full commitment must be employed. Employees comply with the set values of the company.
3. SWOT analysis SWOT analysis evaluates both the internal and external factors in an organization that may limit or increases the chances of the business of Shell Oil Company. Strength, weakness is internal factors while opportunities are external factors that are needed for the general growth of the company. The analysis helps the management to identify changes which when employed can improve the business operations of Shell Oil Company. …show more content…
They include a new competitor, shortage of staff and skills.
• Challenging environment – They include the government interventions and the environmental laws and regulations. They are a threat to the oil industry because sometimes they impose strict rules that are not favorable to the mining industry.
• Economic Instability – They include the inflation rates that affect the fuel prices. Considering that Shell Oil operates in different countries with different exchange rates, it faces the exchange rate fluctuations.
• There is high competition in the market from Total, Kenol, and other new emerging competitors.
• There is also a threat of substitutes. For example the use of electric cars and planes as a mode of transport.
4. Competitive analysis of the organization This is a framework that analyzes the competition level in an organization. Although the industry profit may be low, an individual organization can achieve above average performance if this analysis is given. It includes buyer power, supplier power, competitive rivalry and threat of new entry.
• Buyer