SAM Strategy

Improved Essays
Thanks Farrell it was a good discussion today. I did not mean to present my views in such an opinionated, even dogmatic manner. Perhaps it is due to the frustration I feel in this process, even though I know it is but a minuscule degree of what you have dealt with for years. It is also part of my frustration in that I clearly see what needs to be done if this is going to work with the Pauls attached to this project.

I agree the proper strategy is to meet with Alex and Judy to discuss with them the current status and for SAM. Among the various issues, I clearly feel they need to hear the following:

1. 5 minutes of what SAM can accomplish. This is the final vision you and Terry created. Include why reimbursement of $4.8 trillion (total
…show more content…
Obtain 1st round of funding to provide service allowing health networks to provide this valuable clinical tool to their providers, while contributing to management’s ability to manage the financial risk to their system (for both fee-for-service, and managed care contracts)
3. Provide business plan for Stage 1 & 2
4. Summarize business plan:
 Stage 1 (1-6 mos) Place free tool in Provider settings.
 Stage 2 (7-18 mos) Offer enterprise services integrating within clinical setting for order/billing and financial modeling for risk management and reimbursement/cash flow budgeting.

5. Provide actual management plan for first 6 months. Lets discuss but as I said today, I am prepared to fully head this 1st stage full time (timing requires beginning of year) to ensure traction/acceptance.
6. Explain need of an experienced SaaS enterprise CEO at Stage 2 to assist in securing funding and to operate the company in this enterprise stage.
7. Explain to Alex that the business plan requires Mayo to provide SAM with your services through the Wisdom Lab for free, alternatively, you intend to spend no “billable” time that Mayo can charge SAM during Stage 1 (first 6 mos). We therefore eliminate this condition in the contract. You then explain upon implementing Stage 2, you will take a leave of absence from Mayo and devote your time fully to the success of

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