Runner’s Aesthetic choices within the production reflects the specific cultural aspect of the characters of the story. The English speaking white South-African Capetonian.
The first Aesthetic choice in the composition of the shots in the industrial scene sets the geographic location of the story in Cape Town by show casing Table Mountain in the Background. This icon of the cap hints the audience at the character’s location and sets the story in being a part of the South-African Culture.
Runner makes use of culturally associated items in the same way the Calabra Festival in Nigeria makes use of culture associated artifacts, fashion and entertainment to promote the Nigerian identity and culture. (Ekpenyong :2012: 289) The use of the specific colour and shape of the Black Label beer associated to South-Africa and generally South-Africans who can indulge in alcohol. The portrayal of the use of “Dagga” by Freddie reflects the general position of South-Africans towards this habit especially with the new policy regarding the personal use of cannabis in the country. A policy few countries have followed. A habit which from my foreigner’s perspective seems to be an integral part of the youth’s culture in Cape Town especially in the non- Afrikaans white culture of my generation. The use of the Bakkie as a mean of transport helps to re-create the world in which …show more content…
(Urbanworld: 2016) Even if the Cultural diversity between the two characters in Runner is minim, the film on the international scale or comparing to the U.S.A is culturally different. Even as white males in their early twenties they are different from the white males shown in American or European movies. This is diversity is seen through the accents of the characters, what they say, the environment in which they evolve and with which people or items they interact
The first Aesthetic choice in the composition of the shots in the industrial scene sets the geographic location of the story in Cape Town by show casing Table Mountain in the Background. This icon of the cap hints the audience at the character’s location and sets the story in being a part of the South-African Culture.
Runner makes use of culturally associated items in the same way the Calabra Festival in Nigeria makes use of culture associated artifacts, fashion and entertainment to promote the Nigerian identity and culture. (Ekpenyong :2012: 289) The use of the specific colour and shape of the Black Label beer associated to South-Africa and generally South-Africans who can indulge in alcohol. The portrayal of the use of “Dagga” by Freddie reflects the general position of South-Africans towards this habit especially with the new policy regarding the personal use of cannabis in the country. A policy few countries have followed. A habit which from my foreigner’s perspective seems to be an integral part of the youth’s culture in Cape Town especially in the non- Afrikaans white culture of my generation. The use of the Bakkie as a mean of transport helps to re-create the world in which …show more content…
(Urbanworld: 2016) Even if the Cultural diversity between the two characters in Runner is minim, the film on the international scale or comparing to the U.S.A is culturally different. Even as white males in their early twenties they are different from the white males shown in American or European movies. This is diversity is seen through the accents of the characters, what they say, the environment in which they evolve and with which people or items they interact