The trailer is designed to relate to the audience through pathos because everyone must overcome obstacles in their life. There is a scene where he is performing karate with a voiceover saying “he actually did stuff he really shouldn’t have done” (Dealt 2017). This drives home the point they are trying to make. At the end of the trailer, Richard says he wants to be known for what he does on his own merit because he doesn’t consider himself disabled. They are trying to make the viewer think that his disability has nothing to do with how impressive his card tricks are.
The audience for the trailer is for people who are interested in the minds of professionals and perfectionists. The beginning scene of the trailer has Richard saying “a mechanic is somebody who can fix something. A auto mechanic fixes a car, a body mechanic is a professional killer. I am a card mechanic, I can fix a card game” That line sets up the trailer to make the viewer believe he able to make a card game turn out to his liking. The trailer covers his personality and how he got to where he’s at by saying “He’s on the crazy end of the obsessive compulsive, he never puts the cards down” (Dealt …show more content…
Richard accomplished everything that he wanted to do and did not let anything get in his way. There is a scene during the film where Richard is offered an honorary black belt, because of his disability and his time he already put in training. Richard declines that offer and says he wants to do it the traditional way where he would have to fight 10 separate opponents in 3-minute rounds. This is a large play to ethos, because even though it would have been acceptable for him to take the easy way out and have a black belt, he wants to earn it and be a credible karate