Multitudinous Advertising

There are multitudinous ads, from thousands of different companies, all with a function, to get their point across. Whether those points are, to sell a merchandise, to warn about something, or possibly one completely diverse then the archetypal commercial. Each purpose has an audience, upon which they are trying to captivate to, which varies upon age groups. Ads can be in multiple formats, such as, video, digital, or print. No matter what the format, each advertisement contrasts one another, varying in degrees of the appeals, ethos, pathos, logos, including Kairos. Along with multiple fallacies, which are expressed in numerous different ways, throughout a commercial. Every component in the advertisement determines whether the ad is effective …show more content…
This commercial has a two responsibilities, which are to convince you to buy an Android phone, and to stop bullying, it kills two birds with one stone. This fact makes this ad unique, most only have one purpose, which is to make you buy the commodity, or to warn you. While in this case it does both. This publication also has a unique audience, it is meant for adults, or older teens, people who can actually buy the phone, or who can recognize, and end bullying. Yet, while on the other hand it also appeals to young children, due to the cartoon style animation, which makes them want an Android. Most promotions do not have multiple audiences, like this ad does, let alone two …show more content…
For an illustration in the beginning of the advertisement, the paper was walking through the hallways trying to find somebody, thus hinting it was somewhat new to the school. The paper finds some more paper, after walking past numerous pairs of scissors, assuming that the other pieces of paper were going to be nice, he walks up to them, while in turn they were the bullies, and harassing him. This is a paradigm of hasty generalization, which is an additional fallacy found within this publication. Another example of hasty generalization is that the mean, or scary looking people, or in this case, objects, are the oppressors. With the paper example, from behind the paper didn’t look scary, but once they turned around they did. Each of the papers were ripped, drawn on, one even had an “F” letter grade on it, symbolizing that people with bad grades are typically bullies. While on the other hand, with the domineering rocks, they did not look mean, one had bird droppings on its head, while the other had a snail hat, none of which seem mean or bully-like yet they were terrorizing anyway. This is another occurrence of hasty generalization, stereotyping someone, based on looks, whether it is if they look mean they are mean, like in the paper bullies sample, when in turn they can look anyway they want, and can