If one plays to the advantages of their audience, instead of themselves, the chance of winning the argument becomes much higher. The way Heinrichs conveys this message is by creating scenarios or characters and playing out scenes that demonstrate the wrong thing to do, and then the right thing to do. The examples that are considered wrong don’t provide an advantage to the audience, and those considered right agree with and cleverly persuade the audience. This chapter was especially meaningful because it shed light on a mistake made extremely often in arguments and shows how deliberative argument is one of the most important and useful ways to persuade
If one plays to the advantages of their audience, instead of themselves, the chance of winning the argument becomes much higher. The way Heinrichs conveys this message is by creating scenarios or characters and playing out scenes that demonstrate the wrong thing to do, and then the right thing to do. The examples that are considered wrong don’t provide an advantage to the audience, and those considered right agree with and cleverly persuade the audience. This chapter was especially meaningful because it shed light on a mistake made extremely often in arguments and shows how deliberative argument is one of the most important and useful ways to persuade