On June 11, 1963, John F. Kennedy delivered the “Civil Rights Address” from the Oval Office to a camera placed in front of his desk. Americans around the country turned on their televisions to see their President deliver a powerful message about equal rights. Loaded with repetition, imagery, the use of first person pronouns, and occasional shifts in paragraph lengths enabled Kennedy to convey his message of persuasion through logos.
John F. Kennedy, a Harvard graduate, adored president, and charming man, effectively used logos in the “Civil Rights Address” in efforts to persuade American people to stop prejudice against black Americans. Statistics Kennedy utilized deeply impacted the nation as a whole. “One-half as much chance of completing …show more content…
“Denied equal rights, denied the opportunity to eat at a restaurant… or go to a movie theater, denied the right to a decent education, denied almost today the right to attend a State university.” Kennedy used “denied” four separate times to highlight how privileged white Americans were. The use of repetition enlightens facts about Negroes not being able to live “regular” lives. They were segregated, not offered the same rights, and unable to provide for their families because America doesn’t offer the same jobs to black people as white. The word “denied” relates back to bringing America together as one so that the rights in the Constitution are obliged …show more content…
Kennedy broke his paragraphs into shorter lengths while talking about Congress. He had multiple points to make. The shift in paragraph lengths made it easy for JFK to make his points in chunks. Americans were able to understand his points better, and the points were more clear. The paragraphs became elongated while speaking about what America needed to do in order for the United States to unite. Kennedy talked more about uniting the United States, and how the American people needed to understand that prejudice was extremely wrong. JFK delivered most of his speech in large paragraph format; most of his speech was based on persuading America to give civil rights to each and every person, no matter the skin color. John F. Kennedy effectively used repetition, imagery, subjective pronouns, and shifts in paragraph lengths to persuade Americans through logos. All five of these rhetorical approaches worked to complement each other in order for Kennedy to clearly get his message across to the American people. The “Civil Rights Address” set a precedent, and the next year The Civil Rights Act of 1964 was passed. Kennedy’s speech was effective; civil rights were finally set into place for all to
John F. Kennedy, a Harvard graduate, adored president, and charming man, effectively used logos in the “Civil Rights Address” in efforts to persuade American people to stop prejudice against black Americans. Statistics Kennedy utilized deeply impacted the nation as a whole. “One-half as much chance of completing …show more content…
“Denied equal rights, denied the opportunity to eat at a restaurant… or go to a movie theater, denied the right to a decent education, denied almost today the right to attend a State university.” Kennedy used “denied” four separate times to highlight how privileged white Americans were. The use of repetition enlightens facts about Negroes not being able to live “regular” lives. They were segregated, not offered the same rights, and unable to provide for their families because America doesn’t offer the same jobs to black people as white. The word “denied” relates back to bringing America together as one so that the rights in the Constitution are obliged …show more content…
Kennedy broke his paragraphs into shorter lengths while talking about Congress. He had multiple points to make. The shift in paragraph lengths made it easy for JFK to make his points in chunks. Americans were able to understand his points better, and the points were more clear. The paragraphs became elongated while speaking about what America needed to do in order for the United States to unite. Kennedy talked more about uniting the United States, and how the American people needed to understand that prejudice was extremely wrong. JFK delivered most of his speech in large paragraph format; most of his speech was based on persuading America to give civil rights to each and every person, no matter the skin color. John F. Kennedy effectively used repetition, imagery, subjective pronouns, and shifts in paragraph lengths to persuade Americans through logos. All five of these rhetorical approaches worked to complement each other in order for Kennedy to clearly get his message across to the American people. The “Civil Rights Address” set a precedent, and the next year The Civil Rights Act of 1964 was passed. Kennedy’s speech was effective; civil rights were finally set into place for all to