The entire auto industry is focusing on building futuristic self-driving cars—except Mazda, who believes there are plenty of people who still enjoy the thrill of getting behind the wheel. The author, Joann Muller, utilizes a powerful opening paragraph that includes wonderful imagery. She establishes a serious and deliberate relationship with her audience, addressing the readers of Forbes magazine. She attempts to educate them on some major drawbacks of technology, specifically as it relates to automobiles. The most powerful rhetorical choice the writer makes is her utilization of imagery, however, she also includes several other choices to help put together a very strong piece of writing. This paper will discuss the ways in which the author
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Some of the limitations of this article include the background of the author and the perspective she brings to the topic. For example, it can be inferred that because the author is a female, being behind the wheel of a car gives her a sense of empowerment that would be taken away with the future of self-driving vehicles. If this article had been written by a man, the perspective might change because of male standings in society. There is also the issue of the author only addressing one brand of vehicles instead of multiple, such as Ford, Chevrolet, or Audi. The information provided might vary based on the specific companies involved in the future of self-driving cars. Another limitation in this writing is that the author primarily utilizes imagery in order to evoke certain emotions in her audience. The article could have a different impact if she had decided to focus more on factual information or customer surveys than imagery. She also never mentions anything about inclement weather, which can be considered a huge downside to automatic vehicles. For example, self-driving cars may react differently while driving through ice and snow. She also makes readers assume things instead of directly coming out and saying them. Perhaps her points could have been even stronger if she explicitly pointed out the major drawbacks of self-driving cars. All of these limitations need to be considered in order to draw conclusions about the
Some of the limitations of this article include the background of the author and the perspective she brings to the topic. For example, it can be inferred that because the author is a female, being behind the wheel of a car gives her a sense of empowerment that would be taken away with the future of self-driving vehicles. If this article had been written by a man, the perspective might change because of male standings in society. There is also the issue of the author only addressing one brand of vehicles instead of multiple, such as Ford, Chevrolet, or Audi. The information provided might vary based on the specific companies involved in the future of self-driving cars. Another limitation in this writing is that the author primarily utilizes imagery in order to evoke certain emotions in her audience. The article could have a different impact if she had decided to focus more on factual information or customer surveys than imagery. She also never mentions anything about inclement weather, which can be considered a huge downside to automatic vehicles. For example, self-driving cars may react differently while driving through ice and snow. She also makes readers assume things instead of directly coming out and saying them. Perhaps her points could have been even stronger if she explicitly pointed out the major drawbacks of self-driving cars. All of these limitations need to be considered in order to draw conclusions about the